New Research Shows Singaporeans Are Overlooking Their Hearing Health

Despite recognizing the importance of hearing health, many adults in Singapore are not prioritizing regular hearing tests or seeking treatment when needed, according to the newly released ‘Healthy Ears, Healthy Years’ survey. The study, conducted by Wakefield Research on behalf of Cochlear, polled 500 Singaporean adults as part of a broader survey across Australia, China, Japan, and Singapore. The findings were released in conjunction with World Hearing Day 2025—a World Health Organization (WHO) initiative observed annually on March 3 to promote ear and hearing care worldwide.

Hearing Health Awareness vs. Action

While 87% of Singaporean respondents consider hearing tests an important part of routine health exams, and 91% acknowledge that treatment options are available, proactive hearing care remains low.

• 27% believe their hearing is fair or poor, but only 5% have been diagnosed and treated.
• 26% admit they do not prioritize hearing tests despite understanding their importance.
• 25% would wait until hearing loss significantly impacts daily life before seeking help.

Common Misconceptions About Hearing Solutions

The survey highlights widespread misunderstandings about hearing treatment options. 33% of Singaporean respondents incorrectly believe that cochlear implants and hearing aids function the same way—a misconception higher than the 26% regional average.

Hearing aids primarily amplify sound, while cochlear implants enhance sound clarity, helping individuals regain confidence and fully engage in daily life.

Financial Concerns Preventing Treatment

Cost remains a significant barrier, particularly for older adults. Among Singaporean respondents:

• 82% cite cost as a key reason for not seeking help, despite 60% agreeing that hearing loss should be treated promptly.
• 50% have not seen a specialist due to financial concerns, and 33% do not use hearing devices for the same reason.
• 44% have skipped or delayed hearing tests because of cost.

Additionally, nearly one in three adults (31%) aged 55 and older who are not currently receiving treatment for hearing loss say treatment is too expensive.

Government Initiatives to Improve Accessibility

Programs like Project Silver Screen aim to make hearing checks more affordable and accessible for Singapore’s aging population. This government-subsidized initiative helps remove financial barriers, ensuring early detection and intervention.

The Life-Changing Benefits of Early Treatment

Most adults in Asia Pacific understand the recommended hearing test frequency—with 58% knowing that adults should get checked every 1-3 years from age 65. In Singapore, awareness is even higher at 64%, yet only 56% of adults over 55 have had their hearing tested in the past two years.

For those who did seek treatment, the impact has been transformative:

• 86% reported a significant or life-changing improvement after using a hearing device or cochlear implant.
• 92% wish they had sought treatment sooner.

Hearing loss often develops gradually, which may explain why many people delay seeking help until it starts affecting their daily lives. An assessment by Dr Gan Eng Cern, an ear, nose and throat specialist in Singapore, may help identify the cause and available treatment options earlier.

Take Charge of Your Hearing Health

World Hearing Day 2025 serves as a reminder to prioritize hearing health and take preventive action. To assess your hearing, take Cochlear Singapore’s new Hearing Quiz.