Indulge in Nostalgia with Old Seng Choong and White Rabbit’s New Creation: White Rabbit Milk Tarts

Two beloved heritage brands, Old Seng Choong and White Rabbit creamy candy, have teamed up to unveil a treat that promises to whisk you down memory lane. Imported into Singapore by the official distributor Hao Food SG, the limited-edition White Rabbit Milk Tarts are set to make their debut on March 29, 2024.

White Rabbit candy, with its rich, milky, and chewy texture wrapped in edible rice paper, has been a cherished favorite since its inception in the 1950s. Now, its iconic flavor takes on a new form as Old Seng Choong, renowned for its traditional pastries, combines it with their expertise to create indulgent milk tarts. This fusion of flavors guarantees to be an instant hit, appealing to fans of White Rabbit across generations.

Old Seng Choong’s dedication to honoring traditional flavors while introducing innovative creations shines through in the smooth and velvety custard infused with the distinctive taste of White Rabbit candy. Encased within Old Seng Choong’s buttery pastry tart crust, each bite promises a delightful journey through cherished memories.

Perfect for any occasion, these limited-edition White Rabbit Milk Tarts are freshly baked and ready to delight dessert enthusiasts and foodies alike. Whether enjoyed during tea time or shared with loved ones, these scrumptious tarts offer an experience that evokes nostalgia while creating new memories with every mouthful.

Starting March 29, 2024, the White Rabbit Milk Tarts will be available at Old Seng Choong’s bake-off concept store at Paragon Shopping Centre and their official website, priced at S$3.90 per tart.

Please be advised that the tarts may contain animal derivatives and are therefore not suitable for consumers adhering to halal or vegan dietary requirements.