Klook has announced a major expansion into sports and live events, unveiling access to four of the world’s most iconic sporting properties: the FIFA World Cup 2026, Roland-Garros 2026, Wimbledon 2026, and Formula 1.
The move marks a significant step in Klook’s evolution from a travel experiences marketplace into a one-stop platform for premium live event access, offering fans curated hospitality packages and tickets across some of the most in-demand global sporting spectacles.
Rising demand for event-led travel
The expansion comes amid a clear shift in travel behaviour, with Klook’s Travel Pulse 2026 findings showing that mega-events are increasingly driving travel decisions, particularly among Singaporean travellers.
Data shows that over 10% of Singaporeans consider specific events when choosing destinations, while nearly 15% express interest in travelling specifically for sporting events.
Key trends shaping this shift include:
- 75% of Singaporeans use mega-events as a trigger for longer trips, often extending their stay
- Nearly 50% stay an additional one to two days to explore local attractions beyond the event
- Around 55% book tickets at least four months in advance, with over 5% planning more than a year ahead
This longer planning window allows travellers to build fuller itineraries, combining live events with broader destination experiences.
At a market level, Singapore also stands out as one of the strongest outbound sports travel markets in Asia, with 31% of travellers having previously travelled overseas for sporting events.
World Cup 2026: the biggest edition in history
The FIFA World Cup 2026 will span 16 host cities across the United States, Canada, and Mexico, running from 11 June to 19 July 2026.
As the largest edition of the tournament ever staged, Klook will offer hospitality packages featuring premium seating, elevated dining experiences, and exclusive matchday access designed for international fans seeking a premium live football experience.
Roland-Garros 2026: VIP access in Paris
As an Official Hospitality Reseller for Roland-Garros 2026, Klook will provide premium packages for the tournament held at Stade Roland-Garros in Paris from 24 May to 7 June 2026.
Offerings include priority courtside seating, access to exclusive hospitality lounges, personalised welcome services, and curated Parisian dining experiences. The French Open remains one of tennis’ four Grand Slam events and continues to attract strong interest from Asia-Pacific travellers combining sport with European holidays.
Wimbledon 2026: premium seats at tennis’ most prestigious stage
Klook will also offer Wimbledon 2026 debenture seats, giving fans guaranteed access to Centre Court and Court No. 1 at the All England Club in London, from 29 June to 12 July 2026.
As the oldest and most prestigious tennis Grand Slam, Wimbledon’s debenture system ensures premium seating and some of the best viewing experiences in the sport.
Formula 1: global access across all 24 races
For motorsport fans, Klook will provide access to Formula 1 hospitality and tickets across all 24 races on the 2026 calendar.
Options range from grandstand tickets to hospitality packages, with select single-day passes covering Friday qualifying sessions, offering flexible entry points for fans at different budgets and travel plans.
Availability
Tickets for the World Cup 2026 and Roland-Garros 2026 are available for booking now. Wimbledon 2026 and Formula 1 2026 offerings will be launched on Klook’s platform soon.
