CHAGEE Singapore is introducing a new limited-edition beverage, Apple English Breakfast Tea, from 3 July 2026 in collaboration with Tate, one of the United Kingdom’s most renowned museums. Alongside the new drink, the partnership also includes an exclusive merchandise collection inspired by three celebrated still life artworks from Tate’s collection, bringing together tea, apples and art in a cross-cultural celebration.
The new Apple English Breakfast Tea pays tribute to two traditions that have shaped cultures for centuries. Tea originated in China before becoming a daily ritual across the world, while the apple has long been cultivated throughout Europe and Asia and has remained a recurring subject in Western art. CHAGEE’s latest creation combines these two timeless elements into a contemporary tea experience.
At the heart of the beverage is a carefully crafted tea blend made from five different teas sourced from across Asia and India. Assam tea provides a rich and malty foundation, while Lapsang Souchong from Wuyishan in Fujian contributes its signature smoky notes. Yunnan Golden Pekoe adds velvety depth, Four Seasons Spring tea from Taiwan introduces floral smoothness, and Highland Qilan from Fujian rounds out the blend with a lingering orchid aroma. Each tea is roasted and processed separately before being blended under carefully controlled conditions to preserve its distinct characteristics.
The apple component uses Red Fuji apples from Shandong, China. The fruit undergoes whole fruit cold extraction using both the skin and flesh without added water, sugar or preservatives. The juice is then infused into the tea leaves through a low temperature process before vacuum drying, allowing the apple flavour to integrate naturally with the tea.
The collaboration also extends beyond the drink itself through a limited edition CHAGEE and Tate merchandise collection inspired by three artworks from Tate’s collection. Featured works include A Plate of Apples (1861) by Henri Fantin-Latour, Still Life with Water Jug (circa 1892 to 1893) by Paul Cézanne, and The Basket of Fruit (1925) by Mark Gertler. These paintings appear across limited edition cups, insulated carrier bags and a range of collectible merchandise designed to bring iconic artworks into everyday life.
Beyond the visual collaboration, CHAGEE’s one year partnership with Tate also supports the museum’s Paper and Photography Conservation Work, helping to preserve works in Tate’s national collection for future generations.
Rosey Blackmore, Director of Licensing and Merchandising at Tate, said the collaboration creates a meaningful way to extend engagement with Tate’s collection beyond its galleries. She added that the partnership thoughtfully combines art, design and everyday rituals while giving audiences an opportunity to discover the featured artworks in a new cultural setting.
To celebrate the launch, CHAGEE Singapore will host a campaign activation at VivoCity from 3 to 12 July. Visitors can enjoy a complimentary photobooth experience featuring ornate gold frames and themed décor inspired by the campaign, while also standing a chance to win exclusive CHAGEE and Tate merchandise from the Apple English Breakfast Tea collection.
Apple English Breakfast Tea will be available from 3 July 2026 at all CHAGEE outlets across Singapore and through the CHAGEE app.
