Disney and Stryv Unveil First Disney-Inspired MagicBrush Blind Box Collection

Homegrown personal care brand Stryv has teamed up with Disney for the first time to launch the MagicBrush Blind Box Collection, a limited-edition series that blends functional haircare with the thrill of collectability.

The collaboration introduces a fresh take on everyday grooming essentials, transforming a daily hairbrush into a surprise-filled keepsake featuring beloved Disney Princesses.

A Magical Unboxing Experience

The Disney and Stryv MagicBrush collection features six unique designs, each inspired by a classic Disney Princess: Snow White, Cinderella, Ariel, Jasmine, Rapunzel, and Moana.

True to the blind box concept, customers will only discover which princess design they’ve received upon unboxing, adding an element of excitement and surprise to each purchase. The brushes showcase modern, stylised artwork that reimagines the iconic characters with a contemporary aesthetic while retaining their timeless charm.

Designed for Everyday Use

Beyond collectability, the MagicBrush is built for practical, everyday haircare. It features ultra-thin 0.7mm bristles that flex easily to detangle hair smoothly without tugging or causing breakage. Suitable for both wet and dry hair, the brush is equipped with ball-tipped bristles for a comfortable, scalp-friendly experience.

In line with Stryv’s modern and mindful design philosophy, the brush is also made without animal-derived materials.