Sony Alpha Creators 6.0: Share Your Story with the Theme ‘Playback’

Sony Singapore’s Alpha Creators contest is back for its highly anticipated sixth edition, inviting content creators across Singapore to showcase their talent. Running from 18 December 2024 to 17 January 2025, this year’s theme, “Playback,” encourages participants to reflect on their defining moments of 2024, celebrating memories, storytelling, and personal growth.

Known for pushing creative boundaries, Alpha Creators 6.0 continues to inspire both professional and amateur photographers and videographers, offering a platform to share their unique perspectives.

How to Participate

This year’s contest includes two categories: Photography and Videography, and unfolds in two exciting phases:

1. Open Call: Submit your entries inspired by the theme “Playback.”
2. Final Phase: Selected finalists will compete with a yet-to-be-revealed topic.

Submission Guidelines:

• Photography:
  • Post your best photo on Instagram.
  • Use hashtags #AlphaCreators6 and #SonyAlphaSG.
  • Tag @SonySingapore.
  • Multiple entries are allowed, but only the cover image of carousels will be judged.
• Videography:
  • Submit a video (up to 60 seconds) following the same hashtag and tagging rules.
  • Only the first video in a carousel will be judged.

Ensure your Instagram account is public. Submissions close at 11:59 PM (SGT) on 17 January 2025.

Exciting Prizes

Winners will take home incredible prizes in both categories, including Sony’s cutting-edge gear and vouchers:

Photography & Videography Categories:

• Grand Prize Winner:
  • Alpha 7C II (Silver) with FE 28-60mm F4-5.6 zoom lens
  • Gold Alpha Hotshoe Cover
• Runner-Up:
  • SGD$1,000 Sony Store Online Voucher
  • Silver Alpha Hotshoe Cover
• Honourable Mentions:
  • SGD$200 Sony Store Online Voucher
  • Silver Alpha Hotshoe Cover

Meet the Judges

Esteemed judges from the photography and videography industries will bring their expertise to evaluate submissions:

Photography:

• Alvin Tan
• Aristelle Siew

Videography:

• Jerome Teo
• Sherry Wong

Ready to revisit your defining moments of 2024? Submit your entries and take your shot at becoming the next Sony Alpha Creator.

For more details, visit: Sony Alpha Creators 6.0.