Cook Up Love This Season With Barilla Heart Shaped Pasta And Exclusive Ceramic Bowls

How do you express love in everyday moments?

For many people, love translates into sharing a warm meal and spending quality time with friends and family members. You can now get ready to turn every ordinary dining occasion into a moment full of affection with the return of Barilla Heart Shaped Love Pasta to supermarkets in Singapore.

Whether you are planning a large family dinner, an intimate romantic meal for two, or a cosy gathering shared with chosen family, Barilla believes that the most memorable meals are the ones that taste like family. This simple and meaningful connection sits at the core of their latest offering.

Crafted in Italy using quality durum wheat, the Barilla Heart Shaped Pasta brings a playful yet thoughtful touch to your everyday home cooking.

Its signature double heart design is not just for visual charm. The unique shape is carefully designed to hold rich sauces well, adding a satisfying texture and a beautiful presentation to any plate.

Melissa Chin, Head of Categories and Marketing for Barilla South and South East Asia, shared that the brand believes food is fundamentally about connection and the warmth we feel when we come together over a shared meal. With the return of this special pasta, the brand hopes to inspire households in Singapore to celebrate moments that feel familiar, comforting, and full of love.

You can celebrate love this season by picking up this limited edition pasta, which will be progressively available at selected FairPrice and Cold Storage outlets across the island.

Gift with Purchase

From now until 31 July, the first 50 consumers every week can win a limited edition Barilla Ceramic Pasta Bowl available in four unique designs. To participate, simply make a minimum purchase of Barilla Pasta and Pasta Sauces (S$8) in a single receipt, making sure the purchase includes at least one box of the Barilla Heart Shaped Pasta.