As Money20/20 Asia gears up for its Bangkok event from April 22-24, 2025, the world’s leading fintech show has released a groundbreaking whitepaper, “The Future of Fintech in APAC”. The report offers an in-depth look at the evolving fintech landscape in Asia, based on interviews and surveys with over 50 fintech leaders across the region, including Thailand, Singapore, Malaysia, and Hong Kong.

1. Fintech’s Growth Potential in Southeast Asia
Nearly one in three stakeholders surveyed—spanning banks, fintechs, and industry experts—see Southeast Asia as a priority market for expansion. Additionally, over 95% of respondents emphasize financial inclusion and social good as critical goals, underlining a commitment to creating accessible financial services for all.
2. Banks Innovating for a Unified Future
APAC’s banking sector is rapidly transforming as digital and traditional banks converge through technology.
- Digital banks leverage ecosystems and partnerships to fuel growth, though only 5% have achieved profitability globally.
- Traditional banks are adopting cutting-edge solutions, including AI, blockchain, and cloud computing, to modernize operations and reach underserved customers.
This convergence is erasing distinctions between digital and legacy banks, as both navigate regulatory challenges and customer expectations.
3. APAC Leads in Digital Payments and Cross-Border Innovation
The region is driving the global shift to digital payments, with systems like PayNow, PromptPay, and UPI propelling a 20.4% year-on-year increase in non-cash payments in 2024.
- Blockchain is revolutionizing cross-border payments, with projects like Thailand’s SCB-Lightnet partnership and Singapore’s Project Ubin Phase 5 showcasing its potential.
- Clear regulatory frameworks in Southeast Asia are fostering innovation, while collaborations between fintechs and traditional banks are improving affordability and efficiency.
4. Embedded Finance Redefines User Experience
Embedded finance is reshaping Asia’s fintech ecosystem by integrating financial services into non-financial platforms.
- Leaders like GCash, Boost, and BigPay are expanding access to payments, lending, and banking services.
- Moving away from the super app model, fintechs are focusing on industry-specific solutions, such as digital wallets for ride-hailing.
As the sector matures, the focus is shifting from innovation to consolidation, emphasizing seamless integration for businesses.
5. Barriers to Financial Inclusion
Despite significant progress, challenges like low digital literacy, inadequate infrastructure, and regulatory hurdles persist.
- To tackle these, 20% of respondents plan market expansion, 19% prioritize product innovation, and 15% and 12% focus on partnerships and regulatory compliance, respectively.
What to Expect at Money20/20 Asia 2025
The upcoming Money20/20 Asia event will take place at the Queen Sirikit National Convention Center in Bangkok, showcasing the latest fintech innovations and offering invaluable insights into the sector’s future.
For more details, visit Money20/20 Asia’s official website.