Funan launches its fifth iteration of the signature Creative Intersections campaign with the theme Snakes and Ladders, a multifaceted experiential exhibition held from 17 January to 16 February 2025. This initiative coincides with Singapore Art Week 2025 and leads into Lunar New Year celebrations, offering an engaging blend of art, culture, and retail.
The exhibition features 23 unique exhibits, showcasing collaborations between 15 Singaporean artists and 13 brands, curated by Justin Loke, Creative Director of the acclaimed art collective Vertical Submarine. Created in 2021, Creative Intersections transforms Funan into a vibrant canvas for artistic expression, integrating public art into a retail environment.
Exhibition Highlights
Interactive Puzzle: Puzzled by the Stairs
- Location: Level 1 Grand Stairs
- Concept: An interactive Snakes and Ladders-inspired puzzle based on a whimsical poem, inviting participants of all ages to solve missing letters.
- Prizes: Weekly winners (first 25 correct guesses) receive $10 eCapitaVouchers via the CapitaStar app.
- Creators: Vertical Submarine (interactive puzzle) and Wendy Mack (key visual).
Passion Snakes
Six snake installations representing Funan’s key passions—Chic, Craft, Fit, Play, Taste, and Tech—are displayed throughout the mall:
- Locations:
- B2: Entrance to the Underground Pedestrian Link and Exhibition Stretch
- L1: In front of the Kinetic Wall
Kinetic Wall Animation: Dance Like a Boa, Swing Like a Bae
- Location: Kinetic Wall at the Coleman Street and North Bridge Road intersection
- Schedule: 10 am to 10 pm, every 10 minutes
- Duration: 1 minute
- Details: A seven-story digital art installation, inspired by the cultural significance of snakes in entertainment and technology. Created by indie studio Umami Labo.
Fortune Snake Art Installations
- Locations:
- Level 1 Entrance (North Bridge Road): A 15-meter-long snake crafted from fortune red packets by illustrator Tang Yiqi.
- Level 1 Atrium: Snake installation featuring the auspicious number “8,” serving as a festive photo backdrop.
- Dates: 8 January to 26 January 2025
Light to Night 2025: Return to Paradise (Play)
- Location: B2 Underground Pedestrian Link
- Dates: 17 January to 28 February 2025
- Details: Artist Beverley Ng explores Singapore’s evolving identity through vivid, memory-evoking illustrations.
Collaborative Brand Partnerships
For the tenant-level exhibits, eight new brands join the initiative, including Audio Technica, Dal.komm COFFEE, Dreame, The Pace and The Green Collective. Visitors can experience co-created art pieces within participating stores.
About Creative Intersections: Snakes and Ladders
Curated by Justin Loke, the gamified exhibition delves into themes of resilience, transformation, and interconnectedness, inspired by the timeless Snakes and Ladders board game. By integrating multimedia art, interactive installations, and cultural motifs, the event promises a rich and immersive experience for shoppers, art lovers, and creatives alike.
