On 5 July, KLM Royal Dutch Airlines introduced its unique orange-coloured Boeing 777-300 in Singapore to promote the Netherlands.
The iconic KLM blue is combined with orange accents, and the transition between the two colours features aspects of the Dutch flag. The colour combination symbolises KLM’s Dutch roots and national pride.
The introduction of the special aircraft was partly prompted by a social media post by KLM on King’s Day 2015, where followers were presented with a picture of an orange aircraft along with the question: “Should we colour orange next year on King’s Day? #OrangeExperience”.
30,000 likes and 2,500 positive responses later, KLM took heed and rolled out its orange aircraft on 14 June 2016. Witness the whole process of turning the aircraft from blue to orange in just 4 days:
More about this KLM Boeing 777-300
This KLM Boeing 777-300 has a completely revamped interior, with full-flat seats in World Business Class and more legroom in Economy Class, ensuring greater comfort for passengers.
- It took a team of 35 people four days to spray on the orange livery.
- 335 litres of paint were used to spray the aircraft orange fading into KLM’s distinctive blue.
- 2,000 abrasive pads were used for sanding.
- 100 dust-attracting cloths were used to remove the dust.