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CASIO is bringing together its BABY-G watch line and POP MART’s popular Baby Molly character in a new limited collaboration designed to double as both a functional timepiece and a playful bag accessory.
The BABY-G x Baby Molly BGD-10KPM-7 will launch in Singapore on 3 November 2026, exclusively for CASIO-ID members, at S$169. It will be available online from 11am and at physical stores according to their operating hours.
Based on the BGD-10K from the BABY-G+PLUS series, the collaboration set includes the watch and a special holder with a strap, allowing users to style it either on the wrist or as a charm. The design incorporates Baby Molly motifs throughout, including a yellow bezel inspired by the character’s hair. The case back also features an engraving commemorating MOLLY’s 20th anniversary.
The watch band brings Baby Molly’s world to life with an illustration of her heading to kindergarten with her best friend, Baby Tabby cat. Removing the pass-through band reveals another detail inspired by her kindergarten name tag. When the LED backlight is activated, Baby Molly’s vivid blue eyes appear on the LCD display, while the overall case design resembles the character’s face.
For an alternative way to carry the watch, users can remove the bezel and band and place the centre case into the included pink holder. The holder can then be attached to a bag using its strap, turning the watch into an accessory. Original stickers are also included for personalising the holder, while the special packaging features Baby Molly and Baby Tabby.
Beyond its character inspired design, the BGD-10KPM-7 retains the practical features expected of a BABY-G watch. Its shock resistant construction and 10 bar water resistance are designed to handle everyday bumps and exposure to rain, whether the watch is worn on the wrist or carried in its holder.
Other functions include world time covering 30 cities, a 1/100 second stopwatch, a countdown timer, five daily alarms, pixel art animation and an LED backlight.
The BABY-G x Baby Molly BGD-10KPM-7 will be available exclusively to CASIO-ID members in Singapore from 3 November 2026, at S$169.
