VivoCity Turns 20 with a Birthday Bash of Games, Rewards and Limited-Time Deals

VivoCity is celebrating its 20th anniversary with a year-long campaign filled with interactive experiences, shopping rewards, limited-time deals and commemorative collectibles for shoppers of all ages.

First opened in October 2006, VivoCity launched its VC20: Celebrating 20 Years, For Everyone campaign in March 2026 to mark two decades of shared experiences at the HarbourFront mall. The celebrations will reach a major highlight from 12 October to 1 November, with a series of activities taking place across the mall.

From miniature car races and personalised newspaper-style photos to digital art, timing challenges, workshops and surprise rewards, shoppers can take part in a range of birthday-themed experiences throughout the campaign.

From 12 to 18 October, VivoCity’s Central Court will be transformed into the VC20 Birthday Playground, featuring several hands-on activities inspired by the mall’s 20-year journey.

One of the main attractions is the VC20 Mini Grand Prix, which brings a miniature racing experience to a 6m by 4m physical circuit inspired by VivoCity. Shoppers can take control of miniature cars through dedicated simulator rigs and race around the custom-built track while friends and family cheer them on.

The competition will take place on 17 and 18 October, with racers competing for a place on the leaderboard. The overall champion will receive a grand prize worth S$2,000 in VivoCity eVouchers, along with mystery eVouchers.

Shoppers can also step back in time with Make the VC20 Headlines. A newsprint photobooth by Solace Studios will allow visitors to create personalised VC20 newspaper-style front pages featuring a contemporary VivoCity anniversary design.

At Colour Our 20, shoppers can digitally colour VivoCity-inspired artworks created by artists from The Art Faculty. The outlines are adapted from original works by TAF artists, with completed creations appearing on a digital display as part of a collective artwork.

Those with a good sense of timing can try Hit The Perfect 20 by stopping a clock at exactly 20 seconds. Participants who successfully hit the mark can walk away with a prize and some bragging rights.

The birthday playground will also feature the VC20 Make & Celebrate activity, with all-day Crunchy Squishy sessions by SPLATTIFY from 12 to 16 October.

VivoCity Kids Club members can take part in VC20 Cupcake Creations on 17 and 18 October. The workshop will allow children to use colourful air-dry clay to decorate their own cupcake creations. The finished pieces will become part of a larger birthday installation at VivoCity.

The celebrations will continue over three consecutive weekends from 17 October to 1 November, with anniversary deals, rewards and limited-edition collectibles.

Among the highlights is VC20 Power Hour, which will feature eight exclusive anniversary offers released for one hour each across two weekends. New offers will launch at 2pm and 5.20pm every Saturday and Sunday on 17, 18, 24 and 25 October. Each Power Hour will feature a different participating store and a limited-time offer. Shoppers can check VivoCity’s official social media channels for details of the upcoming deals.

The VC20 Rewards Capsule will also give qualifying shoppers a chance to win anniversary rewards. From 4pm to 8pm on 17 and 18 October, 24 and 25 October, and 31 October and 1 November, shoppers who spend at least S$120 in a maximum of two same-day receipts can take a turn at the VC20 Capsule Machine at West Boulevard on Level 1. Rewards include a weekly grand prize of S$2,000 in VivoCity eVouchers.

The anniversary also continues VivoCity’s collaboration with The Art Faculty, a social enterprise by Autism Resource Centre (Singapore). Two commemorative VC20 x TAF collectibles will be available in October, featuring artwork by TAF artists.

The collaboration previously saw TAF artists create specially commissioned works inspired by VivoCity and their personal interpretations of the mall. The artworks were showcased through the VC20 Design Showcase and featured on the VC20 x TAF Bottle.

Shoppers who spend at least S$150 in a maximum of two same-day receipts can redeem a VC20 x TAF Pouch, while those who spend at least S$300 can redeem an additional VC20 x TAF Tote Bag. VivoRewards Gold members who redeem the tote bag will also receive a S$10 MINISO eVoucher.

For every VC20 x TAF item redeemed, Mapletree and VivoCity will donate S$2 to Autism Resource Centre (Singapore) to support its programmes and initiatives that empower differently-abled artists.

VivoRewards members will also receive anniversary privileges throughout the campaign. On VivoCity’s actual 20th birthday on 7 October, every VivoRewards Gold member will receive a S$5 VivoCity eVoucher through the VivoRewards app. In addition, 200 Gold members with the highest spend in the preceding month will receive a bonus S$20 shopping eVoucher.

The anniversary campaign will also feature VC20 Flash20 Deals on the 20th of every month throughout VivoCity’s anniversary year. Exclusive to VivoRewards members through the app, the deals will cover dining, shopping and lifestyle offers, including free offers and selected deals with reduced VRPoints.

New VivoRewards members can also receive a welcome reward during the campaign period. Shoppers who sign up and make a first spend of at least S$120 in a single same-day receipt will receive a S$5 VivoCity eVoucher.

With its mix of racing challenges, creative activities, shopping promotions, surprise rewards and collectibles supporting a social cause, VivoCity’s 20th anniversary campaign aims to bring shoppers together while celebrating two decades of memories at the mall.

From racing miniature cars to creating personalised keepsakes and hunting for limited-time deals, shoppers can join VivoCity’s VC20 celebrations and help mark the beginning of the mall’s next chapter.

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