Timezone Singapore Launches ‘March into Happiness 2026’ to Celebrate International Day of Happiness

Timezone Singapore is celebrating the International Day of Happiness with a new initiative designed to spread joy through play. The campaign, titled “March into Happiness 2026,” is running across all Timezone venues islandwide until 31 March 2026, encouraging people to take a break from their busy schedules and reconnect through shared moments of fun.

The campaign highlights the idea that play can provide a simple emotional reset in everyday life. By inviting guests to pause, laugh and enjoy games together, Timezone hopes to remind people that happiness can often be found in small, spontaneous moments.

A Sticker Collection Inspired by Joy

At the heart of the campaign is a limited-edition collection of Happiness-themed stickers designed to celebrate positivity, connection and playful nostalgia. The vibrant illustrations depict familiar arcade moments, cheerful characters, playful phrases and graphics inspired by classic games.

Designed to appeal to all ages, from children and teens to working adults and seniors, the stickers can be used to personalise everyday items such as lunchboxes, water bottles, laptops, phone cases and even Timezone cards.

Four premium sticker sets have been produced in limited quantities and will be distributed as part of selected promotional bundles. The durable, waterproof designs aim to serve as fun keepsakes while capturing the joyful spirit of arcade play.

Bringing Happiness Beyond the Arcade

To extend the campaign beyond the arcade, Timezone Singapore has also introduced limited-edition lifestyle merchandise bundled with promotional offers throughout the campaign period.

Guests can receive items such as a multi-purpose pouch or a two-layer lunchbox, which can be customised with the campaign’s sticker designs. These practical items are intended to act as everyday reminders of the fun and memories created during gaming sessions with friends and family.

By pairing creative merchandise with in-venue experiences, the campaign encourages guests to carry the spirit of play into their daily routines.

Promotions and Playful Challenges

Throughout March, Timezone Singapore is rolling out a series of promotions and in-venue experiences designed to encourage more shared gaming time.

Key offers include:

• Buy $38, Get $48 in gameplay value
• Buy $68, Get $108, plus a multi-purpose pouch and sticker pack
• Buy $88, Get $148, plus a lunchbox and sticker pack

From 13 to 22 March, guests can also enjoy Double Deals promotions, which offer bonus gameplay value on selected reload amounts.

To add to the festive atmosphere during the March school holidays, Timezone venues will host friendly gaming competitions, including an “Adults vs Children” arcade challenge. Families can face off in classic arcade favourites such as basketball shootouts, skee-ball, racing games and carnival-style machines.

Free Games Through the Fun App

As part of the celebrations, guests can also receive a complimentary sticker pack and two free game plays by entering the promotional code HAPPYS in the Timezone Fun App, while stocks last.

To redeem the offer, guests simply need to download the app, create an account and enter the code. The initiative aims to make it easier for more people to join in the fun and experience the joy of gaming together.