Amazon Singapore’s Longest Prime Day Set to Dazzle Shoppers with Six Days of Epic Deals

Amazon Singapore is gearing up for its most extensive Prime Day event yet, extending the festivities to a six-day extravaganza from 16 to 21 July. This extended period promises Prime members more opportunities to uncover fantastic deals, with thousands of offers and exclusive discounts available on a wide range of products.

Prime Day Highlights

  • Extended Event: For the first time, Prime Day will span six days, giving shoppers ample time to take advantage of the deals.
  • Top Brands: Shoppers can expect significant savings on products from renowned brands such as Philips, Mattel, Owala, and Muji.
  • Diverse Categories: The deals will cover popular categories including Books, PC & Electronics, Household & Kitchen, Baby & Toys, and Personal Care.

Prime Day on the Go

Amazon is bringing the excitement directly to Singaporeans with the Prime Day on the Go roving truck, which will be stationed at various locations:

  • Suntec City: 28-30 June
  • Bugis+: 12-14 July and 16 July

Visitors can participate in fun activities, enjoy local treats, and redeem exclusive merchandise designed by local artist Ee Shaun, who will also be available to customize items live on 13 and 14 July.

Exclusive Deals and Alerts

Prime members can prepare for the big event by subscribing to deal alert notifications via the Amazon.sg app. These alerts will notify members of deals related to their recent searches and viewed items, ensuring they don’t miss out on any bargains. Leading up to Prime Day, members can enjoy early deals, including:

  • Up to 30% off on selected products on Amazon Fresh
  • Sneak peeks of Prime Day deals, with savings of up to 65% on toys and up to 50% on headphones, earbuds, home & kitchen brands, and children’s books .

New Prime Features

  • Baby New Born Store: A dedicated hub for new parents to easily find essential baby products.
  • For You Feature: Personalized deal recommendations based on shopping history and wishlists.

Supporting Small Businesses

Prime Day also highlights small and medium-sized businesses, allowing them to reach Amazon’s extensive customer base.

Giving Back

Amazon makes it easy for shoppers to support local non-profit organizations through the Amazon x Shop for Good Wishlist. During Prime Day, customers can purchase items from these wishlists to support various causes.

Join the Prime Day Festivities

Anyone can join in the Prime Day celebrations by visiting the roving truck or by shopping online. New customers can also enjoy a 30-day free trial of Prime, which includes benefits like free and fast shipping, access to Prime Video, and more.

Irone Kim

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