Mark your calendars and ready your taste buds because Ben & Jerry’s annual Free Cone Day is just around the corner! On April 16, ice cream enthusiasts worldwide will unite for this beloved tradition, now in its 40th year. However, this year’s celebration comes with an exciting challenge: to serve up a staggering 1 million scoops.
After a four-year hiatus, Free Cone Day returned last year to much fanfare, showcasing the unwavering dedication of Ben & Jerry’s followers. Now, the iconic ice cream brand is calling upon fans to make this year’s event the biggest and best yet.
In Singapore, the festivities will take place at the Ben & Jerry’s Scoop Shop at VivoCity, promising a delightful array of flavors to tantalize every palate. From classics like Chocolate Fudge Brownie to limited editions like Churray for Churros and the new Impretzively Fudged, there’s something for everyone. And the best part? Fans are encouraged to indulge in as many scoops as they desire, with the ease of jumping back in line with a scoop already in hand.
But the fun doesn’t stop at free ice cream. Attendees can look forward to an array of onsite activities, including chunky trivia and an ice cream scoop-stacking contest, with exciting prizes up for grabs. Rumor has it that a special guest might even make an appearance, adding an extra layer of excitement to the event.
The tradition of Free Cone Day traces back to 1979 when Ben Cohen and Jerry Greenfield, founders of the ice cream empire, sought to give back to their community after surviving a particularly harsh winter in Vermont. Today, this tradition continues as a gesture of gratitude to fans for their unwavering support over the years.
So, mark your calendars, gather your friends, and join the fun at Ben & Jerry’s Free Cone Day on April 16 at VivoCity. Let’s make history and scoop our way to 1 million cones.
Ben & Jerry’s Scoop Shop is located at VivoCity (1 Harbourfront Walk), #02-K1, Singapore 098585.
