Jetstar Asia (3K) has joined forces with Ink, a global leader in travel media, to reintroduce its popular inflight magazine. Scheduled for relaunch in March 2024, the revitalized magazine is set to grace every seat-back pocket on Jetstar Asia’s expanding fleet of Airbus A320 aircraft, aiming to inspire travel enthusiasts across the region and engage with a new generation of passengers.
Richard Mungcal, Head of Customer Experience at Jetstar Asia, emphasized the enduring significance of inflight magazines, particularly as the demand for air travel continues unabated. The collaboration with Ink aims to offer passengers a renewed and captivating source of travel inspiration during their journeys.
Beyond the passenger experience, the collaboration with Ink extends to innovative media touchpoints, providing brands and businesses unique opportunities to connect with travelers throughout the entire booking and travel journey. This multifaceted approach aims to create a dynamic and engaging platform for both Jetstar Asia’s passengers and advertising partners alike.
As Jetstar Asia continues to expand its presence and services, the reintroduction of the inflight magazine represents a thoughtful and strategic effort to enhance the overall travel experience for its growing customer base. Stay tuned for the exciting reimagining of Jetstar Asia’s inflight magazine, set to take flight in March 2024.
