Lazada announces the winner of Singapore’s biggest 11.11 giveaway. The giveaway, co-sponsored by PropNex, sees retiree, Mr. Chow Meng Cheng, 70, as the lucky winner of a one-bedroom condominium unit at Normanton Park, which is valued at S$1,000,000.
Mr Chow, who lives in in the North-Western part of Singapore, collected the winning golden key while playing the Lazzie Star in-app game, and spent just S$3.41 on Aloe Vera Gel and a digital voucher for Nasi Lemak. A Lazada shopper since 2017, he started buying more from Lazada at the beginning of the pandemic, when the vulnerable were highly encouraged to stay at home.
Prior to retirement, Mr Chow was a hawker for over 30 years, selling fish noodle soup to support his family of five. He is now a regular user of digital commerce, using the Lazada app to pick up daily home necessities, groceries and skin care products for his family members.
“The good news about winning has not fully sunk in yet! Originally, I thought it was a scam when the Lazada team surprised me with the news. I have never been this lucky in my life! I could only be sure I was really the winner after verifying everything with Lazada’s customer service team,” says Mr Chow as he receives the prize.
Mr Chow was made aware of Lazada’s biggest 11.11 giveaway by his daughter, who was also playing Lazzie Star, to collect Golden Keys in a bid to increase her chances of winning the condominium. After some coaching from his daughter, Mr Chow started playing the game himself and won five Golden Keys after reaching level 25 in the game.
In addition to the million-dollar unit given away, 11 lucky winners who took part in the #LazWinACondo dance challenge were also selected to receive $1,111 worth of vouchers.