Carousell announces the launch of #SayYesToBlessings, to help empower non-profit organisations in digitalising and amplifying their causes online. This initiative is a part of the National Volunteer & Philanthropy Centre’s National Day 2021 Campaign, ‘Together, Singapore Cares’, which champions the spirit of doing good in the community.
The non-profit organisations will have their accounts upgraded to CarouBiz Charities Package, a complimentary subscription to a suite of premium tools, designed to help these organisations. Each package, valued at over $1500, comprises a year of CarouBiz Charities Package and $1200 worth of Carousell coins (marketing credits) to purchase additional ads and promotional tools on Carousell.
Through this initiative, users will also be able to make direct donations to these organisations, with 100% of the donation going directly to them.
With the CarouBiz Charities Package, these organisations will have access to tools such as video listings, profile cover photo for branding, premium badge for credibility. Each of them will be allocated a dedicated Client Success Manager who helps to provide digital marketing support, guides on how to maximise these tools and best practices. These resources will allow the charitable organisations to showcase their causes like a virtual showroom, all within their Carousell profile.
Apart from monetary donations, various charities have also used Carousell as a platform to solicit essential items such as masks, medical supplies and food items.
Participating charities include:
- Causes For Animals
- Engineering Good
- Food From The Heart
- Red Cross
- Singapore Association for the Deaf
- Salvation Army
- Singapore’s Children’s Society
- TAA Trust Fund
#SayYesToBlessings is the latest in Carousell’s initiatives to support and empower communities during the COVID-19 situation, other initiatives include COVID-19 Free Ads for Charity, where the company offered up $2 million in an advertising support program for non-profit organisations helping the communities impacted by COVID-19, as well as initiated a movement called #ChooseToGive to encourage Singaporeans to donate items through its platform amid COVID-19.