7 Simply Amazing Facebook Pages to inspire Yours

Facebook is the largest social network yet with over 2.1 billion daily active users. Having a Facebook Page for your business is similar to having a website on the Internet. It allows you promote your business or brand to millions of users who fit your perfect customer profile.

A Facebook page is a public profile specifically created by businesses, brands, organizations, celebrities and anyone seeking to promote themselves publicly online. Think of your Page as an online“shopfront” where people can find, connect and interact with your business.

That said, is your business taking full advantage of your Facebook Page?

It doesn’t matter anymore, now that you are here, we’ll focus on why you need a Facebook Page, its benefits and some Facebook Pages you can learn from, but first, here are

5 Reasons Why You Need a Facebook Page Now

1. Brand Awareness

As you create relevant posts, make new connections and deepen existing relationships on Facebook, you’re automatically generating awareness for your business free of charge. This is possible because anytime people “like” your page and/or posts, their friends are notified. thus , every post is an opportunity to get in front of tons of prospects.

2. Identify Your Audience

Facebook Page makes identifying your target audience a tad easier through Facebook’s highly calibrated demographic, interests and insights data which give deeper understanding of who your target audience is, their demographics and interests.

3. Drive Traffic

Having identified your target audience you can now plan posts and content that will drive traffic to your Facebook Page, website and other external assets or destinations of your choice. From free organic traffic to paid traffic, there’re smart ways to drive highly targeted traffic.The audience you identify and connect with through your FB Page can become a traffic generating machine.

4. Connect and Strengthen Customer Relationships

As you generate traffic, your Facebook Page is a great platform for communicating directly with potential and existing customers in a way that they’re already familiar with, from simple posts, to complex polls or even Q&A sessions and private messaging. This helps you establish authority and trust.

5. Advertising

A Facebook Page features a Facebook Ads Manager. With Facebook Ads, you can increase reach, visibility and engagement using lead generation ads, photo ads, video ads, dynamic product ads, etc. The upside is that having a Facebook Page lowers your ad cost while simultaneously building your audience. With as little as $1 you can get started.

Following are

Some Interesting Facebook Statistics

1. Facebook adds 500,000 new users every day; 6 new profiles every second.
2. 30% of internet users’ use Facebook more than once a day.
3. Posts with photos receive 179% more engagements than other posts.
4. There over 60 million active business Pages on Facebook.
5. Over 2bn people can be reached through Facebook ads.
6. A whopping 93% of social media advertisers are using Facebook Ads.

Below are some benefits of having a Facebook business page.

Benefits of Having an Active Facebook Page

1. Discoverability

Bands, brands, businesses, individuals or organizations are more discoverable with FB Pages. At a glance, visitors can see all your contact info and can visit your website via your link, call, email or chat you up. Plus you can show up in search results.

2. Community

Whether you’re discovered by recommendation, accident or search you can begin to build a community around your page and business; a community of people who identify with your brand values, posts, content and overall vision. This builds connection, trust and credibility which are great for business.

3. Bigger Market

With a Facebook profile you’re only allowed 5, 000 friends and no more. However, with pages you can have millions of fans who like your page and what you do or stand for. That’s 5,000+ potential customers for you..

4. Page Insights

With more potential customers it becomes difficult to manually measure or track their activities, interactions or engagement with your page. However, with Page Insights you get behind the scenes access and insight into their activities. This can help you create more relevant content,

5. Better Targeting

Whether for content creation or Facebook or Instagram ads, your page helps you better target your ideal customer by delineating their age, gender, demographics, location, preferences, etc. This way you know more about your followers and how to engage them..

6. Humanization

Some brands are so big that their customers can hardly ever get their attention. With a Facebook Page your brand is more approachable and humanized. Now alienated customers can connect and feel loved, valued plus interact with you on a casual, friendly level.

7. Low-Cost

Creating an FB page is free as well as maintaining it. Depending on size and needs, most businesses spend hundreds or thousands of dollars developing, deploying and maintaining their website. This is not the case with Pages and yet you gain almost all the benefits of having a website.

Now, here are

7 Facebook Pages You Can Learn a Thing or Two From

There are brands killing it on Facebook. They may be bigger and different from your niche but you can learn a thing or two from them, e.g