If finding the best app for travel, restaurants and shopping is complicated, Visa just made everything easier for you!
Visa has announced the launch of Singapore’s first concierge mobile app that enables Visa affluent cardholders to access a host of concierge services on their mobile phones.
What’s the app about?
Traditionally, cardholders need to dial a hotline or email a concierge service provider to engage their services. The new Visa concierge mobile app offers a real-time channel for affluent consumers to arrange for services such as hotel, flight and restaurant reservations, event ticket purchases or other enquiries. A live-chat function is also available on the app, enabling users to chat with a customer service representative directly, to make personalised and bespoke requests.
Key research into consumer habits
Visa has also conducted an Affluent Concierge Study to assess attitudes and perceptions towards concierge services going mobile. The key findings are as follows:
- 33% of affluent respondents in the study use concierge services at least once a month
- The concierge services most frequently used are restaurant reservations (57%), Travel planning (52%) and Shopping (41%)
- When asked about the top concerns faced when making concierge requests via hotline and email, 56% of respondents say it is troublesome to wait for customer service representatives to respond to their requests, 46% dislike the verification process each time a request is being made, and 45% say they encounter miscommunication with a customer service representative.
- 92% of affluent respondents are willing to try concierge services via a mobile app.