Japan’s No. 1 Ingredient-Led Skincare Brand SHIMBI METHOD Is Now in Singapore

Japanese skincare brand SHIMBI METHOD has officially arrived in Singapore, bringing its fuss-free, ingredient-focused skincare range to local shelves.

Launched in Japan in 2024, the brand has quickly gained a following for its clinically-inspired formulas that combine professional-grade ingredients at ideal concentrations. Instead of complicated multi-step routines, SHIMBI METHOD focuses on pairing complementary active ingredients that work well together, making it easier to build an effective skincare routine without overwhelming the skin.

The products are also designed to be gentle enough for sensitive skin, with formulas developed alongside doctors and dermatologists. One of the brand’s bestselling products is the Double Enzyme, Black Charcoal, Moroccan Lava Clay Face Wash ($17).

Dispensed as a dense, soufflé-like foam, the cleanser uses double enzymes to lift away dead skin cells while black charcoal and Moroccan lava clay help absorb excess oil and impurities. The result is skin that feels clean, refreshed and smooth without the tight, stripped feeling some cleansers can leave behind.

For those looking to tackle early signs of ageing, the Bakuchiol 1%, Retinol, Retinol Derivative Derma Serum () is another standout.

The serum comes in an innovative dual-tube bottle that keeps two formulas separate until they’re dispensed, helping to maintain the stability of the active ingredients. Together, the ingredients work to smooth the appearance of fine lines, refine pores, improve radiance and keep skin moisturised, while remaining gentle enough for regular use.

Another product worth checking out is the Arbutin + Vitamin C 5%, Tranexamic Acid + Dipotassium Glycyrrhizate 1.1% Medicated Serum ().

Designed for those dealing with uneven skin tone, acne marks or dullness, it combines brightening ingredients like arbutin and vitamin C with soothing actives including tranexamic acid and dipotassium glycyrrhizate. This helps brighten the complexion while calming redness and irritation at the same time.

If you’re looking to try the range, SHIMBI METHOD has also introduced a skincare kit featuring these three bestselling products, making it an easy way to experience the brand’s signature routine. The kit includes the Double Enzyme, Black Charcoal, Moroccan Lava Clay Face Wash for daily cleansing, the Bakuchiol 1%, Retinol, Retinol Derivative Derma Serum for anti-ageing care, and the Arbutin + Vitamin C 5%, Tranexamic Acid + Dipotassium Glycyrrhizate 1.1% Medicated Serum to target dark spots and boost radiance.

SHIMBI METHOD is now available at Watsons, DON DON DONKI, and online via the Mandom Official Store on Shopee, TikTok Shop and Lazada.

For more information, visit SHIMBI METHOD’s website here.

Cheryl Y

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