Klook Launches Bloom Back Guarantee: Refunds for Missed Cherry Blossoms in Japan and Korea

Springtime in Japan and South Korea is a bucket-list experience for many Singapore travelers, with cherry blossoms drawing visitors from across Asia. This year, Klook has taken a bold step to remove the uncertainty of seasonal travel by becoming the first travel platform to offer refunds for missed cherry blossom experiences through its Bloom Back Guarantee.

A Safety Net for Seasonal Travel

The Bloom Back Guarantee, available as an add-on to selected cherry blossom tours in Japan and South Korea, gives travelers 30% back if the blossoms fail to bloom during the official forecast periods. Klook is even offering the guarantee at no extra cost for a limited time using the promo code FREEBLOOMBACK when booking eligible tours.

To claim, travelers simply submit a clear, timestamped photo taken during their tour and file the request within 10 days of participation. This initiative reflects Klook’s commitment to turning seasonal insights into practical solutions, giving travelers confidence to plan spring getaways without worrying about unpredictable bloom timings.

Insights from the Spring Readiness Index

Klook’s Spring Readiness Index, based on a survey of 900 travelers across nine Asian markets, shows that Japan remains the most popular spring destination for Singaporeans (61%), followed by Mainland China (45%) and South Korea (37%). Yet, nearly one-third of travelers worry about missing peak bloom periods, while around 50% are concerned about high prices and limited availability.

The survey also revealed that 62% of Singaporeans prefer to book spring activities within two months of departure, highlighting the importance of flexibility in planning.

Trends: Multi-Destination Trips and Emerging Spots

Singapore travelers are increasingly looking beyond major cities for spring experiences:

• Multi-Destination Travel: 35% prefer blending major cities with less-visited areas, and 28% opt to stay in urban hubs while taking day trips to surrounding regions.
• Deeper Immersion: 46% are exploring fewer locations but spending more time in each for a richer experience.

Emerging destinations are gaining traction, including:

• Japan: Fukuoka, Sapporo, Nagoya
• South Korea: Gangwon-do, Gyeonggi-do, Gyeongju
• Mainland China: Lijiang, Chengdu, Guangzhou

Exclusive Experiences and Spring Deals

To make spring travel even more appealing, Klook is offering daily savings of up to SGD 80 on tours, activities, and hotels across key destinations, with cherry blossom experiences discounted up to 50%.

Highlighting Klook’s seasonal exclusives, travelers can enjoy Everland in South Korea through two Klook-only tours, including visits to the Secret Garden for day and night cherry blossom viewing, capped with a fireworks display. Guided experiences will take visitors to less-frequented spots, offering an intimate and memorable way to enjoy the blooms. Bookings open from 10 March, with tours running 6–24 April, depending on bloom conditions.

Travelers can explore the full range of spring deals, cherry blossom tours, and the Bloom Back Guarantee on Klook’s campaign hub.