Yeo Hiap Seng, the home grown heritage brand better known as Yeo’s, is ushering in this Chinese New Year (CNY) with a fresh visual identity for three of its most iconic drinks.
Under the festive theme “Wherever You Go, Fortune Follows,” the brand has introduced a vibrant Fortune Horse mascot that now adorns the packaging of its Chrysanthemum Tea, First Harvest Green Tea, and Longan Red Date Drink.
This limited edition refresh aims to bridge the gap between traditional heritage and a new generation of consumers, bringing a playful and modern energy to the reunion dinner table.
Beyond the new look on supermarket shelves, Yeo’s is leaning into the popular “Get Ready With Me” trend with a curated ‘GRWM’ Lunar New Year Essentials Kit.
This exclusive set is designed to help fans “Huat” their festive style and includes thematic accessories such as a red packet pouch, hair pins, and an ingot keychain.
To get your hands on these kits, you can participate in their special giveaway via the @yeossg Instagram page running from now to 11 February 2026.
Additionally, the campaign also features a gamified personality filter on social media. Designed as a festive icebreaker, the game matches players to their “perfect Yeo’s drink” through a series of quick and fun questions. It is meant to spark easy conversations among relatives and friends and help maintain a cheerful atmosphere during Lunar New Year visits.
The limited edition Fortune Horse packs are now available at leading supermarkets across Singapore. The digital personality game can be accessed at yeosflavourarcade.com.
![[50% OFF] This Bubble Tea Blossom Pizza is cheesy goodness, sweet brown sugar milk tea, chewy pearls, and bouncy little marshmallows all in one bite! Limited time only! - Alvinology](https://alvinology.com/wp-content/uploads/2021/02/Bubble-Tea-Blossom-Pizza-1024x538.jpg "[50% OFF] This Bubble Tea Blossom Pizza is cheesy goodness, sweet brown sugar milk tea, chewy pearls, and bouncy little marshmallows all in one bite! Limited time only!")
![[Review + Promo Alert] Lao Ma Ban Mian (老媽拌麵) Brings Authentic Taiwanese Guan Miao (關廟) Noodles to West Mall with Exclusive Opening Promotions - Alvinology](https://media.alvinology.com/uploads/2025/04/lao-ma-ban-mian-west-mall-18-1024x576.jpg "[Review + Promo Alert] Lao Ma Ban Mian (老媽拌麵) Brings Authentic Taiwanese Guan Miao (關廟) Noodles to West Mall with Exclusive Opening Promotions")
