ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology

ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury

ION Orchard invites shoppers to embrace mindful indulgence with the return of its signature “ION & YOU” campaign, running from 7 June to 31 July 2025. Now in its third edition, the campaign combines sustainable living with culinary excellence, immersive shopping experiences, and a host of exclusive perks.

ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology

Flavour Meets Purpose

ION & YOU offers a taste-driven journey that encourages both responsible choices and refined indulgence. The iconic ION & YOU emblem, a globe and recycling symbol, anchors the campaign’s mission to make sustainability desirable and accessible.

Dash to Cart

“True luxury is about making better choices,” shares Ms. Yeo Mui Hong, CEO of Orchard Turn Developments. “ION & YOU blends style, innovation and purpose, allowing every shopper to participate in creating a sustainable future.”

Part of Go Green SG 2025

ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology

ION Orchard is also part of Go Green SG 2025, a nationwide movement led by the Ministry of Sustainability and the Environment.

Through immersive workshops, sustainable practices, and shopping rewards, visitors can earn Green Points from now till 29 June 2025. These are convertible to ION⁺ Points, offering a seamless blend of purpose and reward. Some highlights incude:

ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
Spend $50 to receive a Mary’s Meal Pouch. For every Mary’s Meal Pouch offered, Clarins will donate 10 school meals to children in need.
ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
Receive a complimentary 15ml fragrance with purchase of any Giorgio Armani Frangrances Refill
ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
Receive a complimentary 3pc gift with purchase of any Supreme Refill. Limited to first 20 shoppers.

More details.

Dining & Retail Highlights

Several new and upcoming stores will enhance the campaign:

ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
  • Läderach (#B2-49): Swiss artisanal chocolate arriving July 2025
ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
  • Stryv (#B2-70): Homegrown haircare tech brand
  • Super Sushi (#B4-51): Contemporary Japanese eatery opening June
  • Twyst (#B4-57): Pasta with a twist at fast-casual pricing
ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
  • Violet Oon (#04-12): Returning in June with classic Singaporean heritage cuisine

Shoppers can also enjoy pop-up experiences by luxury brands like Kate Spade (B4 ION Station), Van Cleef & Arpels (L1 Atrium), and Dior (L1 Atrium).

Food & Heritage Trail & Museum Collaboration

From now till 31 December 2025, ION Orchard will also run a Food & Heritage Trail, a digital tour spotlighting local culinary gems and cultural stories. Completing it earns visitors ION+ Points worth $6 in vouchers.

ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
ION Orchard’s Food & Heritage Trail

In celebration of Singapore’s 60th anniversary, ION Orchard is collaborating with the National Museum of Singapore’s “Once Upon a Tide” exhibition.

Visitors who show their museum ticket can redeem a Lifestyle Pack filled with special deals. Tourists who register as ION+ Rewards Members get 20% off museum admission.

Dining Deals and Lifestyle Rewards

Special dining rewards include:

  • 1-Atico: Free drink with $60 spend
ION Orchard Launches ‘ION & YOU’ 2025 Campaign: A Celebration of Mindful Dining and Sustainable Luxury - Alvinology
  • Bacha Coffee: Free raw coffee sugar crystals with $150 spend
  • TWG Tea: Complimentary patisserie with $200 spend
  • Lee Wee & Brothers: Nasi lemak sets at discounted rates

Up to $4,500 in Rewards for Big Spenders

A comprehensive suite of rewards awaits both locals and tourists, including:

  • Up to 20% rebates during the campaign period (now to 31 July 2025)
  • Green Rewards (now to 29 June 2025) for sustainable actions
  • Exclusive ION+ Points for spending tiers up to $150,000, with rewards worth up to $4,500
  • Tourist Perks including free one-way rides and lifestyle gifts

With curated dining, luxury pop-ups, and sustainability woven into every touchpoint, ION & YOU 2025 proves that indulgence and impact can go hand in hand.

For more information, visit the official website.

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