Apple Unveils the New iPad Mini: Power Meets Personal Intelligence

Apple has launched its latest iPad mini, now powered by the advanced A17 Pro chip and enhanced with Apple Intelligence—an innovative personal intelligence system designed to provide contextually relevant assistance while safeguarding user privacy.

Unleashing Performance with the A17 Pro

The new iPad mini boasts significant performance upgrades, thanks to the A17 Pro chip, which offers a 30% increase in CPU performance with its 6-core architecture, including two high-performance cores and four efficiency cores. The 5-core GPU enhances graphics performance by 25%, enabling users to tackle demanding applications, from professional design software to immersive augmented reality experiences. Gamers will appreciate hardware-accelerated ray tracing, offering up to four times the speed of software-based alternatives.

Introducing Apple Intelligence

Integrated into iPadOS 18, Apple Intelligence leverages the A17 Pro chip to simplify everyday tasks through advanced language and image processing. Many features run directly on the device, ensuring user privacy while enabling a smooth and intuitive experience. Highlights include:

• Writing Tools: Refine your writing across multiple applications, including Mail and Notes, with options for rewriting, proofreading, and summarizing text.
• Enhanced Siri: A redesigned Siri interface now features a glowing light and richer language understanding, making interaction more fluid. Users can converse naturally or type to Siri, while maintaining context between requests.
• Photos: Create personalized videos by typing descriptions, and utilize the new Clean Up tool to remove distractions from photos effortlessly.

Additional features will roll out in the coming months, including innovative image creation tools and enhanced Siri functionalities that draw from user context.

Connectivity Like Never Before

The iPad mini supports Wi-Fi 6E, providing up to double the performance of its predecessor, and features 5G connectivity for speedy access to files and communication on the go. The USB-C port now supports data transfers at speeds up to 10Gbps, making it faster to import large files.

A Camera That Captures It All

Equipped with a 12MP rear camera and a 12MP Ultra Wide front camera with Centre Stage, the new iPad mini excels in capturing high-quality images and videos. The 16-core Neural Engine enhances image processing, ensuring clear and vibrant photos.

Creative Expression with Apple Pencil Pro

The Apple Pencil Pro elevates creativity, offering intuitive interactions and precise control for sketching and note-taking. Users can now switch tools seamlessly and enjoy features like Apple Pencil hover for enhanced precision.

iPadOS 18: A New Era of Functionality

iPadOS 18 introduces numerous powerful features, including enhanced math capabilities, improved handwriting recognition, and advanced photo organization tools. Users can now personalize their Home Screen with customizable app icons and widgets, while Messages offers new animated text effects and scheduling options.

Commitment to Sustainability

Apple continues its dedication to the environment with the new iPad mini, utilizing 100% recycled materials and packaging. As part of its ambitious goal to achieve carbon neutrality by 2030, Apple is leading the charge towards a more sustainable future.

Pricing and Availability

Customers can pre-order the new iPad mini now, with availability beginning October 23. Starting prices are set at S$699 for the Wi-Fi model and S$929 for the Wi-Fi + Cellular model, with storage options ranging from 128GB to 512GB. Educational pricing is available, and accessories like the Apple Pencil Pro and Smart Folio are also on offer.