Skechers Unveils The UNO Collection featuring Doja Cat and Cha Eun-woo

Skechers introduces the much-anticipated Skechers The UNO collection, a fashion-forward footwear line that blends comfort and style effortlessly for both men and women. This collection is a game-changer, offering seven captivating hues that not only enhance your walking experience but also add a vibrant touch to any outfit.

Doja Cat and Cha Eun-woo: The Faces of The UNO

Front and center in this global fashion extravaganza is Skechers’ very first Artist-in-Residence, the sensational Doja Cat. She dazzles in the Y2K cyberpunk and anime-inspired ‘Doja Cat vs Doja Cat’ campaign, setting the stage for what’s to come.

Joining her in the spotlight is the suave Korean star and Skechers Regional Brand Ambassador, Cha Eun-woo, making his official debut in the regional video campaign titled ‘For Your Every Scene.’

A Colorful Palette of Choices

The Skechers The UNO collection doesn’t just stop at style; it’s packed with cutting-edge footwear technology to ensure you walk in comfort and confidence. These shoes feature the Skechers Air-Cooled Memory Foam cushioned comfort insole and the Skech-Air visible air-cushioned midsole, making every step an absolute pleasure.

The collection offers something for everyone. For men, there are five colorways to choose from, including vibrant red and lime green.

But here’s the exciting part: the women‘s version comes with a hidden 1-inch wedge fit insole that not only adds height but also elevates comfort to a whole new level. These kicks are perfect for turning heads day or night, thanks to their bright and bold colors.

If you’re looking to make a bold fashion statement, the Skechers The UNO collection has you covered. Featuring a smooth perforated synthetic durabuck upper, these kicks are available in two striking neon colors: lime green and hot pink. They are perfect for those who aren’t afraid to express their larger-than-life personality through their footwear.

The Skechers The UNO Collection is available exclusively at selected Skechers stores, including 313@somerset, Bugis Junction, Jewel Changi Airport, Paragon, VivoCity, and Wisma Atria.

Cha Eun-woo Stars in ‘For Your Every Scene’ Campaign

The video campaign ‘For Your Every Scene,’ starring Cha Eun-woo, showcases the versatility of the Skechers The UNO collection. Cha Eun-woo effortlessly flaunts the stylish range, demonstrating how these shoes can be comfortably worn in any situation. From casual to semi-casual attire, he showcases Skechers’ unique blend of style and comfort in everyday life.

This dynamic campaign has been launched across Singapore, Malaysia, Thailand, Hong Kong, Philippines, Indonesia, and Vietnam. You can catch it on various media and marketing platforms, including online, social media, in-store displays, and outdoor advertising.

Step Into Style and Comfort

Don’t compromise on comfort while defining your personal style. The Skechers The UNO collection is priced at $119 each and is now available for purchase online through the official Skechers website, Shopee, and Lazada.