Scents and style are intrinsically linked, and this trend goes back to the times of the ancient Egyptians. At the time, certain fragrances were used in religious ceremonies, but it wasn’t long before people started using these scents to smell good.
Today, it’s not uncommon for fashion and fragrance to be paired together, especially since many of the perfumeries are owned by the largest fashion brands.
Fragrance and Fashion Pairings: Matching Scents to Outfits
A fragrance and fashion incense is a deliberate choice. You must pick both with the utmost caution to ensure that the pairing is perfect. Selecting the right scent is challenging, but if you follow these tips, it will help make the process easier.
Match with the season
Each season has its own blend of scents that you must consider to make the perfect pairing for your brand. For example, in spring, you want to have a fresh scent, which goes well with floral dresses and similar styles.
You can choose scents with notes of:
- Citrus
- Flower
- Herbs
- Fruits
If you find yourself scrambling to find the ideal scent for your outfit, consider the season and it will make it much easier. You can wear these scents even if you’re wearing just jeans and a cotton shirt.
Men may want to choose a more “outdoorsy” scent, such as pine or ferns, during this season.
In summer, you’ll find lily is an ideal smell for women, along with:
- Jasmine
- Orange blossom
- Grapefruit
Fall is a good time to begin wearing spice, cinnamon, apple and similar fragrances. Winter is a good time to add vanilla, ginger, nutmeg and similar scents.
Of course, if you want to go to an upscale restaurant or gala, you may want to splurge and put on your own custom scent or go with something like Tom Ford or Coco Chanel.
The Role of Fragrances in Fashion History: From Coco Chanel to Tom Ford
Scents and style have a long history in fashion. The upper class during the ancient Roman and Greek times were known for wearing exquisite scents that would permeate down the street. In fact, scents, mostly with oils, have long been used by the world’s elite.
Expensive and exotic, these scents were a statement of wealth and power.
Jean Patou
Fast forward to 1930, and Jean Patou shares his magical scents with the world for Henri Alméras. The Joy fragrance turned heads with its rose and jasmine scent that was enticing and romantic.
Christian Dior
Christian Dior’s Miss Dior was created in 1947 and it differs from its dry woody chypre that it’s known for today. Instead, it had spicy notes and florals that inspired some of the biggest names in the industry, including Tom Ford.
Dior remains the scent of the high fashion industry and continues to be the upscale fragrance that the rich and famous gravitate to when wearing the best brands in the world.
Coco Chanel
Many of the names on our list got their inspiration from none other than Coco Chanel. Chanel No. 5 smells like bourbon and vanilla mixed, and it is comprised of citrus, jasmine and rose notes. Understanding fashion and fragrance demands that you know of Coco Chanel.
Considered the “most famous fragrance” in history, the perfume is filled with expensive flowers and puts Coco at the forefront of the fashion world. Chanel always believed that the total look could only be achieved with the right outfit and perfume.
Tom Ford
Tom Ford’s Tobacco Vanille Eau de Parfum is perhaps his most famous scent, but he is also known for his Lost Cherry fragrance. Perfumes with rare ingredients made Ford a household name and he previously worked with some of the largest fashion brands in existence, including Yves Saint Laurent and Gucci.
Niche perfumes have since taken rise in the last two decades, offering everyone the opportunity to enjoy a scent that is unique to them. You’ll find a wide range of scents – some are exotic and powerful, while others are just noticeable yet enticing.
Everyone has the opportunity to create a fragrance that is unique to them or their brand.
Creating a Fragrance for Your Brand: Collaborating with Maison 21G
Do you want to begin creating a fragrance for your brand? Maison 21G has a collaboration for you. You can attend a perfume making workshop that offers:
- Access to scent designers
- Exploration into the world of scents
- Basic perfume blending
- Scent crafting
- Your own personal bottle
- So much more
Your brand can learn how to create a scent that distinguishes it from companies across the world. Make a statement with your fragrance and allow the smell to offer an unforgettable experience for your customers.
In Conclusion
Creating a fragrance is one of the ways that you can build your own signature style. People will instantly recognize you when you walk through the door because of the delightful smell that fills the room.
