Xiaomi announces an exciting partnership with Singaporean streetwear fashion creative Josiah Chua to create a stylish fashion-forward collection highlighting the brand’s latest accessible premium smartphone in Singapore – Xiaomi 11 Lite 5G NE.
Trained in fashion design at Lasalle College of the Arts and the prestigious Bunka College of Fashion in Tokyo, Chua has taken part in multiple prestigious design competitions, and is a familiar name in the Singapore creative scene. Xiaomi is thrilled to be working with Chua to break the boundaries of technology and fashion, setting an inspiration for dream-like futuristic looks.
Drawing inspiration from the bright, fun and fashionable colours of the Xiaomi 11 Lite 5G NE series, Chua focuses on the pastel, reflective shades of Bubblegum Blue and Peachy Pink to create an edgy and innovative fashion look comprising of an outerwear and combat boots that serves more than just a fashion statement.
Combining futuristic elements with an interpretation of Singapore’s vision of a garden city, the combat boots feature 3D origami floral motifs as well as the use of light film to recreate the iridescence effect from the Xiaomi 11 Lite 5G NE series.
His creation also tackles the issues of pockets, or the lack thereof, often faced by females. Multiple pockets in his pieces allow for the storage of smartphones, portable chargers and cables for charging on the go.
Through further development and manipulation of various fabrics, Chua experimented with using light film, a material commonly used on windows to minimise the effects of the sun’s glare, and holographic organza fabric. Chua incorporated Xiaomi charging cables as the drawstrings on the outerwear.
Xiaomi 11 Lite 5G NE
Xiaomi 11 Lite 5G NE unveils a sleek yet striking aesthetic, packing all the perks into an ultra thin and lightweight body, measuring a mere 6.81mm and 158g. It is further accentuated by a razor-thin 1.88mm on both top and side bezels, as well as four stylish colours – Truffle Black, Bubblegum Blue, Peach Pink and Snowflake White.
With the 6.55” AMOLED DotDisplay, 10-bit TrueColor support, and Dolby Vision, Xiaomi 11 Lite 5G NE offers truly stunning ultra vivid picture quality with vibrant colours, incredible brightness, contrast and amazing detail.
The device delivers a 64MP main camera, an 8MP ultra-wide angle camera, and a 5MP telemacro camera. Bundled with a toolbox of AI-powered features including One-click AI cinema, cinematic video filters, and a new Vlog mode.
Featuring the Qualcomm SnapdragonTM 778G 5G Mobile Platform, Xiaomi 11 Lite 5G NE leverages the power of 5G to elevate your daily experience. With ultra-fast connection at your fingertips, you can stream HD videos or resource-heavy games without lag, and enjoy crystal-clear video calls.
The device is also equipped with a 4,250mAh battery and 33W fast charging that powers up in no time.
Purchase the Xiaomi 11 Lite 5G NE (8GB + 256GB) at SGD 549 online on Lazada and Shopee or at any official Xiaomi stores or authorised retailers in Singapore.
