From today till 2 January 2022, Lazada will bring an online-to-offline (O2O) experience to the masses with a pop-up showcase featuring Lazada dedicated channels LazMall and LazMall Prestige, which brings 100% authentic brands to consumers.
On display at the pop-up will be a selection of Lazada-exclusive items for year-end festive shoppers.
As the official eCommerce partner of Orchard Road Business Association (ORBA) for this year’s Christmas on A Great Street, Lazada joins in the festivities of lighting up the shopping street with its dazzling pop-up that features the iconic heart-gram, to get shoppers into the festive mood.
The pop-up provides shoppers a unique ‘best of both worlds’ shopping experience by integrating the advantages of physical retail with the conveniences offered by the Lazada ecosystem in -app.
Shoppers can simply scan the QR code beside their desired product to purchase any item they see in the stores. Doing so provides shoppers the flexibility to browse freely while enjoying doorstep delivery on their purchases.
Inspired by pop culture, the colourful LazMall store is designed to create distinctive spaces for the products on display. The store will include lifestyle brands: Casio, Garmin, Lego, LeSportsac, Metro, Muji, Playline Friends, Pristine Aroma, Rebecca Minkoff, Restrosuperfuture and WMF.
Shoppers will also be treated to a debut preview of the exclusive Winter 2021 Dick Bruna Collection by LeSportsac, which explores the picturesque world of Miffy and Black Bear. Available on Lazada from 1 December and LeSportsac stores from 6 December onwards, the pop up will display 4 designs of the collection launching in Singapore, including Miffy and Dan Black Tote, BB Orange Book Pouch, and Miffy in the Snow Pouch.
Constructed with a luxury finish, shoppers can look forward to a sleek display of specially curated products from renowned brands such as Bacha Coffee, Bang & Olufsen, Estée Lauder, Furla, HERA, Lancôme, Longines, Michael Kors, Moët Hennessy, Sulwahsoo, Vertu and more.
For the indulgent shoppers, no gift is complete without a personal gift-wrapping touch to it. LazMall Prestige shoppers can head to a gifting station, and pick from a selection of curated wrapping materials and cards to personalise their gifts.
To up the ante of gift-wrapping, take inspiration from available workshops to spruce up gift-gifting ideas happening every Friday to Sunday, from 2 to 6 pm. Available workshops include gift wrapping using Furoshiki cloths and calligraphy for gift cards.
Workshops will be available from 2 to 6 pm, with eight sessions of 30 minutes workshops. Due to Safe Management Measures, only four persons will be allowed per session.
To complete the O2O Christmas experience, shoppers can take a photo with family and friends at the Instagram- and TikTok-friendly heart-gram display, or take a break after shopping with the best F&B deals using the ‘Deals Nearby’ function on the Lazada app.
Simply open the app, swipe the main icons to the right, select ‘more’ and you will see the ‘Deals Nearby’ option for a list of F&B choices in the area. Offers available around the pop-up showcase include:
- PEZZO: Classic Thin Crust Pan, choice of 5 flavours [Takeaway] – ION Orchard #B4-51 – $16.50
- CHI CHA San Chen 2 x Bubble Milk Tea – Takashimaya & Somerset 313 – $8
- JOLLIBEAN Mee Chiang Kueh + Fresh Soy Milk [Takeaway] – Shaw House #01-03 – $2
- Flash Coffee 1-for-1 Upsized Nutella Latte – Orchardgateway #01-02 – $6.80
- COLLIN’S Takeaway Combo B – Signature Grilled Chicken Chop with Breaded Fish Filler (1pc) – Orchard Cineleisure #B1-08/09 – $14.40
With each concept featuring a distinct range of brands and products, the #LazMall and #LazMallPrestige selections at the #LazadaPopupShowcase will inspire shoppers to find the perfect gifts for their loved ones this holiday season.