Congratulations to Zalora on launching its second click-and-mortar pop-up store at Bugis+ on 9th April to optimise brand awareness in Southeast Asia.

The 2,400-square-foot retail space will see a carefully curated selection of international and in-house brands with exclusive collections from highly anticipated labels including Finery London, River Island, Material Girl, Dorothy Perkins, Burton Menswear London, ZALIA and of course the eponymous ZALORA label.

Customers who visit their store can shop via their personal mobile devices on the ZALORA app with the free in-store WI-FI.

Dione Song, Managing Director of ZALORA Singapore claimed that their first click-and-mortar concept at ION definitely pushed the boundaries of retail in Singapore and for their second pop-up store at Bugis+, they are focusing on streamlining the customer journey further to make it as seamless for anyone who steps in.

And now you can shop your favourite on the go or pop by their store before 29 July 2015! HURRY 😉

Check out what’s in store now:

201 Victoria Street.

Opening Hours: 10am – 10pm ||

*Photo courtesy of Zalora*