HOKA and Japanese fashion and lifestyle retailer BEAMS have joined forces for the first time, combining HOKA’s performance heritage with BEAMS’ distinctive approach to Japanese streetwear and culture.
The collaboration celebrates BEAMS’ 50th anniversary with a new interpretation of the HOKA Bondi 7, one of the brand’s best known running silhouettes. The Bondi 7 BEAMS reworks the familiar performance shoe through BEAMS’ perspective on style, storytelling and Japanese design culture.
The design takes inspiration from the natural palette of Japanese Zen gardens, with two camouflage colourways created to reflect a sense of harmony with nature. The colours draw from the earthy tones of karesansui, the traditional Japanese dry landscape gardens, as well as the weathered timber textures associated with historic Japanese temples.
The collaboration will be available in two colourways, Chestnut/Black Bean and Turtledove/Tidal Foam. Both versions retain the Bondi 7’s recognisable silhouette while introducing BEAMS’ visual interpretation of Japanese aesthetics.
The HOKA Bondi 7 x BEAMS collaboration launches exclusively at Limited Edt Vault & CHAMBER in Singapore from 14 August 2026 for S$289.
