UNIQLO Hosts First-Ever Jeans Festival at TRIFECTA, Blending Fashion, Music, and Community

Denim takes centre stage this October as UNIQLO launches its first-ever Jeans Festival in Singapore. Happening on 11 and 12 October at TRIFECTA, the two-day celebration reimagines jeans not just as a fashion essential, but as a canvas for self-expression, culture, and community spirit.

A Festival of Denim and Discovery

Festival-goers can look forward to an exciting mix of activities and performances designed to showcase the versatility of LifeWear Jeans:

Arya
Juvi
Lezanne
Lay Yi
Mashahiro Morikawa, founder of Studio Masachuka, RE.UNIQLO Studio
  • Skateboarding Demos – Watch local skateboarders in action at TRIFECTA’s skate bowl, styled in UNIQLO Jeans. Lucky fans stand a chance to win a complimentary surfskate or skate class (worth ) plus a UNIQLO APP coupon.
  • Live Music Performances – Groove to live sets by Singaporean talents Arya Yunata, Lay Yi, and Jason Yu, who will set the soundtrack for the denim-inspired weekend.
  • High-Angle Photobooth – Capture festival memories with a unique photo experience, perfect for social sharing.
  • Masterpiece REMAKE Showcase – Explore sustainable fashion with two new customisation styles, giving jeans a second life through rescued Batik and Kimono fabrics.

Exclusive Perks for APP Members

UNIQLO APP members will enjoy special privileges throughout the festival, including 10% off sourdough pizzas and focaccia sandwiches at Riders’ Lounge. Members can also score a UNIQLO APP coupon by sharing their festival snaps on social media.

Irone Kim

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