Get Juicy: NUXE Launches Very Rose Plumping Lip Serum and Rosy Pop-Up Experiences in Singapore

French skincare favorite NUXE is turning up the charm with its latest obsession-worthy launch: the Very Rose Plumping Lip Serum. Glossy, glowy, and oh-so-juicy, this lip-loving formula delivers a full pout, all-day hydration, and a playful tingle — and it’s making its radiant debut this July in Singapore with pop-ups, workshops, and more.

Your New Lip Crush Has Arrived

Say hello to your new lip essential. The Very Rose Plumping Lip Serum is no ordinary gloss — it’s a sensorial treatment packed with Hyaluronic Acid, Rose Oil Extract, and a spicy kiss of Chilli Pepper Extract for a naturally fuller, softer pout. With a cool menthol-meets-heat sensation and zero stickiness, it’s the perfect finishing touch for any look — from minimal chic to full glam.

Crafted with up to 98% natural-origin ingredients, the serum comes in an elegant 8ml bottle topped with a rose-shaped cap. The delicate vanilla scent and silky texture make it a mini moment of indulgence every time you apply.

A Rosy Refresh: Very Rose Collection Gets a Glow-Up

Alongside the Lip Serum, NUXE is relaunching its cult-favorite Very Rose range with revamped formulas and elegant new packaging. Now enriched with moisturizing rose extract and up to 99% natural-origin ingredients, the collection includes refreshed icons like the Micellar Water and Lip Balm, plus new skincare staples:

  • Very Rose Soothing Cleansing Gel – A jelly-to-foam formula that gently cleanses without drying.
  • Very Rose Radiance Face Scrub – A creamy exfoliator with rose floral water and upcycled apricot kernel powder for a soft, radiant glow.

With a focus on clean beauty and sustainability, NUXE has eliminated over 150 tons of plastic across the range, and introduced smart design details like flip-top caps and translucent packaging.

Pop-Up & Pout: Where to Experience the Magic

Get ready for a bloom-filled beauty escape with NUXE’s Very Rose Pop-Up Experiences this July:

Guardian Health & Beauty Fiesta

4–6 July 2025
Sands Expo & Convention Centre, Hall D

Step into a dreamy blush-toned retreat and explore the entire Very Rose range. Don’t miss:

  • A Très Rose: The Art of Summer Glow workshop (6 July, 4.25PM–4.50PM) with makeup artist Rachel Ong, featuring a glowy skin-meets-colour cosmetics tutorial with NUXE x Canmake
  • Rosy-themed photobooth, glitter hair extensions by @glitaf, and a Flower Bar with gifts for every purchase
  • Limited-edition Very Rose tumbler with minimum spend of $100

Guardian Pop-Up Roadshows

7–13 July 2025

  • Guardian Health & Beauty + Pharmacy, Takashimaya Shopping Centre (#B2-15/20)
  • Guardian Health & Beauty + Pharmacy, Causeway Point (#B1-28/29/30)

Open daily from 10AM to 10PM, these pop-ups promise pink-powered promotions, lush experiences, and skincare treats to turn your routine into a rosy ritual.

Can’t make it in person? The Very Rose range will also be available online at Watsons, Shopee, Lazada, and GrabtoGlow.

Irone Kim

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