MUJI Launches New Skincare Line in Singapore, Embracing Nature’s Quiet Power

Japanese lifestyle brand MUJI has unveiled a fresh skincare lineup in Singapore, spotlighting nature-powered simplicity and gentle formulations for all skin types.

Anchored by a new Pre Lotion and two complete skincare ranges — the Booster Series and the Sensitive Skin Series — the collection reflects MUJI’s commitment to clean beauty and effortless everyday care.

Booster Series: Revitalisation Rooted in Rice Bran

At the heart of the Booster Series is MUJI’s proprietary Fermented Rice Bran Extract, derived from nutrient-rich bran grown in Yamagata using mineral-packed mountain water. Traditionally discarded during rice polishing, the bran undergoes a gentle fermentation process that enhances its hydrating power and transforms it into a skin-refining elixir. This process also yields yeast extract and rice bran oil, boosting the skin’s moisture barrier without the use of alcohol or harsh additives.

The series includes:

• Booster Serum: A water-free, highly concentrated formula with over 65% Fermented Rice Bran Extract, perfect for dry skin seeking elasticity and deep hydration.
• Booster Essence Lotion: A lightweight, fast-absorbing option for oily or combination skin, enriched with ceramides for smoother texture and moisture retention.

Both products prep the skin for improved absorption of toners and moisturisers and are free from alcohol, parabens, synthetic fragrance, mineral oil, and colourants.

Sensitive Skin Series: Soothing Care for Every Skin Type

Crafted for delicate, irritation-prone skin, the Sensitive Skin Series offers a low-irritation, deeply hydrating solution suitable for all ages. The formulation includes:

• Ceramides to restore and protect the skin barrier
• Five amino acids to support hydration
• Three plant extracts, including Eucalyptus Leaf Extract and Dipotassium Glycyrrhizinate, to calm and smooth the skin

The range includes a fuss-free All-in-One Gel and a complete layering routine with Toning Water, Moisturising Milk, and Moisturising Cream. The Toning Water and Moisturising Milk come in Light, Moisture, and Deep Moisture versions to suit varying skin needs.

Pre Lotion: A Clean Slate

Completing the collection is the new Pre Lotion, designed to gently exfoliate and remove lingering impurities after cleansing. Infused with lactic acid, it helps clear pores and refine skin texture, creating the perfect base for your skincare routine.