The Ordinary Launches SPF Studio Pop-Up in Singapore to Celebrate New UV Filters SPF 45 Serum

Skincare lovers, get ready — The Ordinary’s new UV Filters SPF 45 Serum has officially landed in Singapore, and it’s making a splash with an immersive SPF Studio Takeover happening this June!

Following its global debut on 6 May, the long-awaited reformulation is now available islandwide. Designed for all skin types, this serum-textured sunscreen offers broad-spectrum SPF 45 protection with zero white cast, no clogging, and a smooth, makeup-friendly finish.

A Next-Gen Sunscreen You’ll Love

Replacing its earlier Mineral UV Filters SPF 30 Serum, this upgraded formula blends FDA-approved chemical filters into a non-comedogenic, lightweight serum that doubles as a perfect primer. Ideal for daily use — even on sensitive skin — it’s now available for $34 SGD at all Sephora stores, Sephora.sg, and Shopee.

Step Into The Ordinary SPF Studio

To mark the launch, The Ordinary invites fans to explore the SPF Studio Takeover, an immersive three-day event packed with education, hands-on testing, and exclusive perks.

• Location: 50 Niven Road, Singapore 228398
• Dates: 6–8 June 2025 (Friday to Sunday)
• Time: 10am–7pm daily (8 time slots per day)
• RSVP: Sign up here

Guests will get to try the SPF 45 serum and other hero products, and participate in a personalised regimen-building session led by brand experts — built around The Ordinary’s three-step approach: Prep, Treat, and Seal.

Exclusive Giveaways

Attendees can look forward to two special gifts:

• A complimentary full-size UV Filters SPF 45 Serum for those who register and follow The Ordinary on Shopee.
• A customisable SPF45 serum holder bag charm, so your sun protection goes wherever you do.

Follow The Ordinary on Shopee, Instagram, and Facebook for updates.