Celebrate Mum with Shopee’s Mother’s Day Celebration Sale 2025 and Exciting New Launches

This May, Shopee is pulling out all the stops to celebrate the most important woman in your life. Get ready to discover thoughtfully curated gifts, enjoy unbeatable savings, and explore inspiring stories during the Shopee Mother’s Day Celebration Sale 2025.

Thoughtful Gifting Made Easy

Finding the perfect gift has never been simpler. From indulgent skincare to personalised jewellery and cafe-style coffee makers, Shopee’s 2025 Mother’s Day Gift Guide offers a wide variety of luxurious yet practical gifts that mums will truly appreciate. Plus, enjoy even bigger savings during Shopee’s 5.5 Festival, featuring exclusive brand launches from top names like The Ordinary, 3CE, L’Oréal Paris, and Cetaphil — with a special focus on vegan and sustainable products.

Meet the Inspiring ‘Mumpreneurs’ of Shopee

This Mother’s Day, Shopee also shines a light on its dynamic community of mumpreneurs — mothers who balance the demands of family life with entrepreneurial ambition.

• YiYing, founder of IYLA Collective, turned her personal search for safe, non-toxic skincare during pregnancy into a thriving wellness business on Shopee, curating award-winning products for modern families.
• Serene, the creative mind behind The Gift Caterer, built her brand from the ground up while raising two children, designing thoughtful gift boxes and parent-approved essentials that truly meet the needs of new parents.

Their stories reflect resilience, creativity, and the empowering spirit of mumpreneurship in Singapore’s digital economy.

Shopee Mother’s Day Celebration Sale 2025

Shopee x YouTube Shopping: A New Era of Online Retail

Shopee has officially partnered with YouTube to launch YouTube Shopping in Singapore, enabling creators to tag Shopee products directly in videos, shorts, and livestreams. This seamless path from content to cart offers a dynamic shopping experience for users while helping local businesses boost their visibility and sales. After successful pilots in Indonesia, Thailand, and Vietnam, this milestone marks YouTube’s first-ever retail integration in Southeast Asia.

Shopee Majulah Club: Empowering Senior Shoppers

In celebration of SG60, Shopee continues its commitment to senior shoppers through the Shopee Majulah Club. Seniors aged 50 and above enjoy exclusive benefits such as:

• 20% cashback with no minimum spend
• Upsized vouchers from senior-friendly brands
• Exclusive deals at accessible price points
• Complimentary upgrade to Gold Tier in Shopee’s Loyalty Programme, unlocking perks like Free Next Day Delivery vouchers

Participating brands for May include Shopee Supermarket, Guardian, New Moon, PrimeOnlineSG, Holistic Way, SwisseSingapore, and more.

Shopee 5.5 Super Brands Sale: Bigger Deals, Better Rewards

Mark your calendars for the Shopee 5.5 Super Brands Sale, happening from 28 April to 7 May! Enjoy massive discounts, flash sales, and special promotions from powerhouse brands like PUMA, Huggies, Acer, Taka Jewellery, Kinohimitsu, Roborock, and IEM.

5.5 Calendar:

5.5 Exclusive Brand Days:

5.5 Campaign-exclusive Savings Events:

Get ready for a shopping festival packed with exclusive offers, exciting brand collaborations, and unbeatable value.