Embark on a Wild Adventure with Marc Jacobs’ New Daisy Wild Eau So Intense

Get ready to unleash your adventurous spirit with Daisy Wild Eau So Intense, the latest addition to the Marc Jacobs Daisy collection. Designed for bold, free-spirited souls, this intensified fragrance invites you to explore the wonders of nature with its captivating blend of banana blossom, sensual jasmine, and warm amber.

A Campaign of Spontaneity and Exploration

Shot by Nick Newbold, the campaign follows Ever Anderson, Marlee Guillory, Gracie Rae, and Heather Diamond Strongarm as they embark on a breathtaking journey through Mount Tamalpais, California. From sunlit meadows to misty trails, the visuals capture the essence of youthful spontaneity, friendship, and the irresistible call of the wild.

A Scent That Captivates

Crafted by Givaudan perfumers Sonia Constant and Adriana Medina, Daisy Wild Eau So Intense offers a radiant and long-lasting fragrance experience:

• Top Notes: Banana Blossom
• Heart Notes: Jasmine
• Base Notes: Ambrofix, Vetiver, Sandalwood

The bottle reflects its adventurous essence, featuring a vibrant wildflower bouquet with playful stems and rich hues of orange, pink, blue, green, and purple. The deep green packaging, adorned with overgrown florals, transports you to an untamed wilderness.

Where to Find It

Available at leading department stores and exclusively at Sephora Vivocity from April 3. The fragrance will launch across other Sephora outlets and online from April 17.

Pricing:

• Daisy Wild Eau So Intense 100ml – $230
• Daisy Wild Eau So Intense 50ml – $190

Experience the Launch at Bugis Haus

Be among the first to discover the scent at the Bugis Haus pop-up from April 2-7. Enjoy exciting activities, including:

• Claw Machine Prizes – Win exclusive gifts like fragrance vials, a Daisy tote bag, a coin pouch, or a mini fragrance with your purchase.
• Bottle Painting (April 4-6) – Have your fragrance bottle custom-painted on-site for a personal touch.
• Complimentary Daisy Discovery Kit – Available for all visitors, featuring trial sizes of Daisy Wild Eau So Intense and Daisy Wild Eau de Parfum.

Exclusive Gifts With Purchase:

• Buy 100ml & receive a 4-piece gift worth $185 (includes a mini fragrance, AirPods case, shower gel, and more).
• Buy 50ml & receive a 3-piece gift worth $85 (includes a mini fragrance and a coin pouch).

Customization at Sephora Vivocity

Visit the Marc Jacobs Daisy Wild Intense counter at Sephora Vivocity (April 4-13) for a bag charm customization experience. Add a 4ml mini fragrance for an on-the-go spritz of energy.

Bag Charm Customization Timings:

• Fridays: April 4, 11 (6:00pm – 9:00pm)
• Saturdays & Sundays: April 5-6, 12-13 (2:00pm – 5:00pm)