Shopee’s Guide to Chinese New Year Celebrations and Deals

Celebrate the festive season in style and save big with Shopee’s CNY Sale 2025! Whether you’re getting ready for Chinese New Year (CNY) or looking ahead to Valentine’s Day, Shopee has the best deals and exclusive offers to make your celebrations unforgettable.

Exclusive CNY Deals You Can’t Miss

Shopee is kicking off the year with an irresistible CNY Celebration Sale, running until January 30. Get ready to cart out all your CNY essentials with amazing offers, online shopping vouchers, and sweet cashback promotions.

• Up to $888 Sure-Win Angbao: From now until January 30, guarantee yourself some luck and fortune with Shopee’s Sure-Win Angbao. Score massive red packets to kick off the New Year with great fortune.
• 50% Off Abalone & Pineapple Tarts: From trusted brands like New Moon and Kinohimitsu, treat yourself and your loved ones to 50% off these festive favorites! Unlock this deal daily from 12 pm to 2 pm.

CNY Shopping Trends by Generation

Shopee has something for everyone this CNY, no matter your generation! Check out the hottest shopping trends and see what’s making its way into carts across Singapore:

• Gen Z: Expressing individuality with artisanal jewelry and fashion accessories to make their festive outfits shine.
• Millennials: Upgrading their homes with sleek appliances, like dehumidifiers and hairdryers, to ensure ultimate comfort during the season.
• Gen X: Sticking to tried-and-true housekeeping essentials for a thorough spring cleaning and preparing their homes for good fortune.
• Baby Boomers: Prioritizing health with wellness products, vitamins, and supplements to start the year on a healthy note.

January Seller Spotlight

Shopee is proud to spotlight two incredible sellers making a mark this CNY:

• Quan Shui Wet Market: Founded in 1968 by Oh Quan Shui, this family business has grown from street sales to managing over 10 stalls across Singapore. Known for their fresh pork and vacuum-packed products, Quan Shui Wet Market ensures maximum freshness for over 500 households daily through Shopee.
• Cloud Delivery: Starting out as a brick-and-mortar grocery store, Cloud Delivery pivoted to online sales during the pandemic. With the help of their son, Cloud Delivery became one of Shopee’s leading F&B sellers and had their biggest sales during the 2024 CNY Sales.

Shop now and make your Chinese New Year celebrations extra special with unbeatable deals and festive essentials. Plus, stay tuned for exciting Valentine’s Day offers. Limited time only—shop now before it’s too late.