Yeo’s Celebrates Lunar New Year with Limited-Edition Fortune Cat Packs and Record-Breaking Installations

This Lunar New Year, Yeo Hiap Seng (Yeo’s) ushers in the festive season with its iconic Fortune Cat—a vibrant symbol of prosperity and good luck. Taking center stage are two spectacular 3D Fortune Cat installations and three limited-edition festive packs of Yeo’s beloved Chrysanthemum Tea, blending tradition with sustainability in a truly innovative way.

Yeo’s Celebrates Lunar New Year with Limited-Edition Fortune Cat Packs and Record-Breaking Installations - AlvinologyYeo’s Celebrates Lunar New Year with Limited-Edition Fortune Cat Packs and Record-Breaking Installations - Alvinology

Eco-Friendly Fortune Cat Installations

Yeo’s has unveiled two stunning 1.2-meter-tall Fortune Cat installations made entirely from 1,700 recycled Yeo’s plastic bottles each. Located at FairPrice Hougang Mall and FairPrice Xtra @ Jurong Point, these installations not only capture the festive spirit but also serve as a powerful symbol of sustainability.

The installation at Hougang Mall will receive official recognition from the Singapore Book of Records as the “Largest 3D Printed Model (Fortune Cat) Made from Recycled Plastic Bottles.” This milestone highlights Yeo’s dedication to reducing plastic waste and embracing circularity through creative innovation.

Award Ceremony

Mark your calendars for 21 January 2025, 4:30 PM, as Yeo’s will officially receive its record title at FairPrice Hougang Mall. Celebrate this groundbreaking achievement and witness eco-conscious artistry at its finest.

Limited-Edition Fortune Cat Festive Packs

Alongside the installations, Yeo’s has released three limited-edition festive packs of its signature Chrysanthemum Tea. Adorned with vibrant Fortune Cat designs, these packs make for perfect gifts or a delightful addition to your celebrations.

The festive packs are now available at leading retail outlets, including NTUC FairPrice, while stocks last.

Visit Before It’s Gone

The 3D Fortune Cat installations will remain on display until 9 February 2025, offering a memorable photo opportunity and an inspiring showcase of sustainability.

Irone Kim

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