Jo Malone London proudly announces award-winning South Korean actor Kim Soo Hyun as its new APAC Brand Ambassador. Known for his exceptional talent and dedication to storytelling, Kim Soo Hyun embodies the brand’s ethos of craftsmanship and creativity, making him the perfect choice to represent Jo Malone London across the Asia-Pacific region.
This exciting partnership kicks off with Jo Malone London’s signature Gifting Season this November. From the Advent Calendar to the newly launched Fir & Artemisia Cologne, the brand invites you to immerse yourself in festive fragrances and thoughtfully curated gift sets that capture the spirit of the season.
Kim Soo Hyun highlights one of his personal favorites, the latest addition to the Cologne Intense collection — Hinoki & Cedarwood Cologne Intense.
Crafted by renowned perfumer Anne Flipo, this distinctive woody fragrance takes inspiration from the tranquil practice of forest bathing among Japan’s hinoki trees. With its Aromatic Clean Accord top notes, a heart of Hinoki Wood, and a base of rich Cedarwood, this scent brings nature’s serenity to your everyday.
Hinoki & Cedarwood Cologne Intense
Available now in stores and online.
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