As Singaporeans juggle increasingly hectic routines, especially with more companies mandating a return to the office, dating is becoming a challenge. According to research from the women-first dating app Bumble, nearly 3 in 4 Singaporeans (72%) admit they struggle to find time for dating amidst their busy schedules. However, despite time constraints, more than half (55%) still make an effort to date two to three times a week, sparking the rise of a new trend—micro-dating.
What is Micro-Dating?
Micro-dating refers to making the most of small pockets of time—just 10 to 30 minutes—to connect with a partner. It’s becoming increasingly popular in Singapore as singles and couples alike look for more efficient ways to foster meaningful relationships. According to Bumble’s survey, the top three micro-dating activities for Singaporeans are:
- Grabbing a quick lunch (62%)
- Enjoying a short coffee break (59%)
- Taking a brief walk (50%)
While traditional dates typically last around two hours, almost half of Singaporean singles (45%) are open to finding creative ways to fit dating into their hectic lives. This reflects a shift toward prioritizing quality over quantity when it comes to time spent together.
The Benefits of Shorter Dates
For many singles, micro-dating offers greater flexibility in time management (56%) and reduces the pressure of traditional, longer dates (50%). Quick dates also serve as a compatibility test, allowing singles to determine early on whether it’s worth investing more time in a potential partner. Notably, Gen Zs are more inclined to plan dates lasting less than 30 minutes (15%), showing that younger Singaporeans are particularly embracing the trend.
Relationships Built on Connection, Not Time
Despite the growing popularity of shorter dates, the trend doesn’t seem to impact the overall relationship timeline. Bumble’s research reveals that it still takes about two weeks for most Singaporeans—across Gen Zs and Millennials—to decide whether to pursue a relationship, whether through longer or micro-dates. This emphasizes that Singaporeans, regardless of their busy schedules, continue to prioritize building meaningful connections over instant chemistry.
