COTY Launches Fragrance Sets for Every Personality, Celebrating Scent in Every Era

Gone are the days of sticking to a single signature scent. In today’s fast-paced world, fragrance wardrobes have become as dynamic as the latest TikTok trends. COTY embraces this shift with the launch of its Fragrance Eras boxes – four expertly curated sets that allow you to switch up your scent with every mood. Whether you’re drawn to minimalist cool or bold, intoxicating notes, these sets capture the essence of your personality in a single spritz.

COTY has partnered with renowned local fashion artist and illustrator Clayrene Chan (@artclaytion) to bring the Fragrance Eras to life. Known for her intricate and captivating designs, Clayrene has transformed each box into a work of art, blending dreamy elegance with modern flair. These sets, featuring top fragrances from Marc Jacobs, Burberry Beauty, Chloé Parfums, and Gucci Beauty, will be available at Sephora VivoCity and online starting September 24, 2024, and in all Sephora stores from October 17, 2024. Each set, priced at S$99, includes three 10ml pen sprays for the ultimate travel-friendly scent experience.

Clean Girl Fragrance Eras Set

For those who love effortless chic with a touch of sophistication, the Clean Girl set features Marc Jacobs Perfect Eau de Parfum, Burberry Her Eau de Parfum, and Marc Jacobs Daisy Wild Eau de Parfum. It’s the perfect blend of fresh, minimalist scents that capture cool elegance with ease.

Goddess Fragrance Eras Set

Unleash your inner divinity with the Goddess set, featuring Burberry Goddess Eau de Parfum, Gucci Flora Gorgeous Jasmine Eau de Parfum, and Burberry Her Eau de Toilette. This trio is designed for the modern goddess who exudes elegance, grace, and undeniable allure.

Coquette Princess Fragrance Eras Set

Step into whimsical romance with the Coquette Princess set. This playful trio includes Gucci Flora Gorgeous Gardenia Eau de Parfum, Marc Jacobs Daisy Love Eau de Toilette, and Chloé Luminous Rose Eau de Parfum – perfect for those who embrace a luxurious yet flirtatious style.

Soft Girl Fragrance Eras Set

For the delicate and dainty soul, the Soft Girl set offers Chloé Eau de Parfum, Gucci Flora Gorgeous Magnolia Eau de Parfum, and Marc Jacobs Daisy Love Eau So Sweet Eau de Toilette. These scents capture the essence of gentleness and femininity, ideal for introspective moments.

With each purchase of a Fragrance Eras box, you’ll receive a S$25 voucher redeemable at Sephora on participating brands featured in the sets. This voucher can be used on your next purchase with a minimum spend of S$120.

Irone Kim

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