Coca-Cola Singapore has teamed up with Marvel for an exciting new collaboration, Coca-Cola x Marvel: The Heroes, offering fans a unique blend of immersive storytelling and digital experiences featuring their favorite Marvel characters. Building on over 60 years of collaboration between Coca-Cola and Disney, this latest partnership brings the Marvel Universe to life like never before.
This limited-time campaign, running from 1 September to 31 October 2024, introduces six exclusive Coca-Cola can designs featuring Marvel heroes and villains. The Coca-Cola Original Taste line showcases Deadpool, Wolverine, and Loki, while the Coca-Cola Zero Sugar line highlights Black Widow, Hulk, and Iron Man. Each limited-edition can, illustrated in striking white, red, and black tones, is scannable, unlocking a unique augmented reality (AR) experience that brings the characters to life.
Beyond collectible cans and AR adventures, fans also have the chance to win exciting prizes, including a Marvel Color-Changing Cup and Marvel Bucket Hat. The collaboration is further supported by a global 360 campaign, with creative content running across cinemas, video platforms, and digital spaces worldwide.
To experience the magic, scan the cans and visit the Coca-Cola website for an extended AR journey through the Marvel Universe.
TikTok Singapore recently marked the close of 2025 with its year end luncheon, bringing together…
Klook is teaming up with McDonald’s Singapore once again to spread holiday cheer, unveiling a…
The season for home refreshes has arrived, and IKEA is making it easier for IKEA…
This festive season, The House of Suntory invites whisky lovers to mark life’s meaningful moments…
Plaud, the world’s No.1 AI note-taker brand, has officially launched Plaud Note Pro in Singapore,…
If you’re running out of gift ideas this holiday season, here’s one that promises unforgettable…
