Givenchy Beauty Unveils Irresistible Eau de Parfum Very Floral: A Fragrance for the Season of Love

As Valentine’s Day approaches, Givenchy Beauty introduces a new fragrance that embodies passion, tenderness, and empowered femininity – the Irresistible Eau de Parfum Very Floral.

Capturing the essence of alluring romance, this luxurious scent seeks to celebrate the fervently free and feminine woman with olfactory notes that speak the language of enthusiasm, joy, and self-assuring determination.

Marking a bold addition to the Irresistible line, the new Eau de Parfum Very Floral encourages a journey of self-assertion through the liberating act of letting go.

Caroline Dumur joins the trio of master perfumers to create a sensual, floral, and captivating olfactory chapter that is irresistibly addictive.

The fragrance offers a floral woody note by combining Centifolia Rose with Rose Essential, sourced from Grasse, renowned for its high-quality flowers and fragrance ingredients. Additionally, it features a freshness of Coconut Water accord and a white bouquet of Iris Concrete, Madagascar Ylang-Ylang, Indian Jasmine Sambac Absolute, and French Blackcurrant Bud.

The sleek bottle design, made with 2% recycled glass, reflects prismatic facets that catch and reflect light, resulting in an intense pink hue—a bold reinterpretation of the iconic Irresistible bottle.

The packaging, crafted from FSC-certified forests, aligns with Givenchy’s dedication to environmental responsibility.

Launch Promotion and Availability

Available in three sizes (35ML – 9, 50ML – 8, 80ML – 2) at Givenchy Beauty’s Boutique at Raffles City Singapore, Metro, and Sephora, the fragrance invites everyone to embrace their most daring side.

To celebrate the launch, visit Givenchy Beauty’s Irresistible launchpad at Sephora ION Orchard (#B2-09) between January 25 to February 14 to enjoy exclusive perks. Shoppers can receive a 2-piece gift with a minimum spend of 0 and an additional 2-piece gift with a minimum spend of 0 on Givenchy Beauty products. Selected dates also offer a complimentary Givenchy Beauty pink pouch with customised embroidery by @isabellimdesigns.

Furthermore, visitors to the Givenchy Beauty Raffles City Boutique (#01-40B) from February 3 onwards can receive a complimentary 3-piece Irresistible Discovery Kit featuring all three Irresistible variations.

alvinology

Alvin is a marketer by day and blogger by night. He is a 100% geek who spends too much time surfing the web.

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