Lancôme ushers in the Chinese New Year of 2024 with a breathtaking homage to the legendary Loong – the majestic Dragon symbolizing prosperity and vitality. Lancôme transforms the impossible into the possible, filling the sky with petals and creating a trail of wonders as we embark on this festive journey.
In an unprecedented move, Lancôme collaborates with the talented London-based Chinese artist, Jacky Tsai, to unveil the Lancôme Loong collection. This fusion of east and west results in an extraordinary blend, capturing the essence of the Dragon’s power. Each product tells a unique story, weaving together the symbols of Shanghai and Paris, creating a collection that is not just makeup but a masterpiece.
Indulge in the allure of the Chinese New Year with Lancôme’s star products – the Advanced Génifique Serum & Absolue Soft Cream, now adorned in limited-edition packaging. Let your lips do the talking with the NEW L’Absolu Rouge Intimatte Liquid, a creamy liquid lipstick that drapes your lips in a smooth, velvety veil for an almost naked touch with a soft-blurred matte finishing.
Jacky Tsai’s artistry comes to life with specially designed gift boxes for Lancôme’s household favorites, Génifique and Absolue. These limited-edition sets, available from 3 January 2024, online and Lancôme counters islandwide from 8 January 2024, are a perfect blend of culture and legend.
Spend a minimum of SG0 on any Lancôme products and take home the exclusive Lancôme Red Packets featuring the Jacky Tsai-designed Lancôme dragon. It’s not just makeup; it’s a gift enveloped with luck and prosperity (while stocks last).
Introducing the NEW L’Absolu Rouge Intimatte Liquid – a comfortable matte lipstick that glides on like a dream. With a thick-foam petal applicator, experience an exquisite weightless glide and a hugging sensation during application.
Retailing at , available at Lancôme counters, Lancome official website from 2 January 2024, and at Sephora from 25 January 2024. Shade #279 (French Rose) available from 20 January 2024.
From 26 January to 1 February 2024, join Lancôme’s celebration of the Year of the Dragon at the Chinese New Year Podium at Metro Paragon Orchard Lobby, Level 1.
Explore limited-edition sets, indulge in Beauty Tech services, and enjoy podium-exclusive activities, including a complimentary photo opp and surprise free gifts at the Lancôme Fortune Wall (applicable upon registration).
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