Shell Launches Singapore’s First Standalone Shell Select Store at Singapore EXPO

In an exciting development for convenience retail and electric vehicle (EV) enthusiasts, Shell has opened the doors of its first-ever standalone Shell Select convenience store outside of traditional Shell service stations in Singapore. Situated within the sprawling grounds of Singapore EXPO, the nation’s premier meetings, incentives, conventions, and exhibitions (MICE) venue, this innovative retail store is bound to leave its mark.

Electric Dreams at Singapore EXPO

The strategically chosen location of Singapore EXPO, managed by Constellar, is a testament to the evolving landscape of consumer needs. Singapore EXPO is home to the largest electric vehicle (EV) charging hub in eastern Singapore, featuring 20 Shell Recharge EV charging stations. These stations offer not only rapid Direct Current (DC) charging of up to 120 kilowatts (kW) but also Alternating Current (AC) charging of up to 50 kW. Notably, the energy used to power these stations is derived from the venue’s expansive rooftop solar panel array, emphasizing the commitment to sustainable and green energy practices.

A Retail Revolution

The introduction of the Shell Select convenience retail store at Singapore EXPO marks a significant diversification for the brand. Shell Select, already a familiar sight at 56 service stations across the island, is renowned for its diverse range of fresh and ready-to-eat meals, catering to various consumer preferences. Whether it’s a quick breakfast, on-the-go snacks, or hearty meals, Shell Select has it covered. The convenience store brand has become synonymous with quality and accessibility.

Furthermore, the expansion of Shell Recharge EV charging stations, available at more than half of these service stations and over 200 charging posts in shopping centers, commercial buildings, and condominiums across Singapore, signals Shell’s commitment to meet the growing demand for sustainable mobility solutions.

Celebrate the Launch with Exclusive Offers

To mark the launch of Shell Select at Singapore EXPO, customers can take advantage of a range of exclusive offers and tempting in-store experiences:

DIY Ramen Machine: Customize your own ramen by selecting your preferred noodles and crafting your unique dish on the spot.

Signature Shell Café Coffee Blends: Savor Shell Café’s coffee blends, free from artificial flavorings and preservatives.

Shell Recharge Customer Discounts: Flash your ongoing Shell Recharge charging transaction to enjoy a Shell Café hot beverage at just S$2 or a cold beverage at S$2.50.

Existing Offers at Shell

Shell GO+ Points: Earn 1 Shell GO+ point for every S$5 nett spend in-store using the Shell Asia app.

Redeem S$5 Shell Select Vouchers: Exchange 150 points on the Shell Asia app for S$5 Shell Select vouchers.

Welcome Offers for New Shell Asia App Members: New app members enjoy enticing offers, including 10% off Shell fuels, 10% off Shell Car Care items, 100 welcome points, and a free sign-up gift.

Limited Edition Pokémon Offers: Until 30 November, score exclusive Pokémon dehumidifier plushies at just S$18.90 with a minimum spend on Shell V-Power or Shell Fuel, adding a delightful touch to your purchases.

The introduction of Shell Select at Singapore EXPO is a testament to the ever-evolving landscape of convenience retail, sustainable energy, and consumer engagement.