To celebrate Pride Month, Givenchy Parfums confirms its support for the LGBTQIA+ community once again.
The brand reiterates its collaboration with London gallery owner and LGBTQIA+ activist Amar Singh and artists Rewind Collective to create a new digital artwork, which will be sold for the benefit of the Le MAG Jeunes LGBT+ organisation.
After having ventured into the field of gaming by creating makeup looks for the video game Animal Crossing and recently launching the Givenchy Beauty House on the Roblox metaverse platform, Givenchy Parfums is now creating a new NFT.
In 2021, the House was the first beauty brand to come up with an NFT, and to put this innovation at the service of an essential cause by collecting $128,000 for the Le MAG Jeunes LGBT+ organisation.
Drawing inspiration from Givenchy’s hallmarks, and more specifically Prisme Libre, the House’s iconic loose powder, as well as the colours of the LGBTQIA+ flag, this virtual artwork will be unveiled on the Instagram page @givenchybeauty.
It will be on sale in a limited series of 1,952 items on VeVe, the largest mobile-first digital collectibles platform. After the sale, which will take place from 29 June till 6 July, the total proceeds will go to Le MAG Jeunes LGBT+.
This Christmas, Toku Nori invited me, my father, and my grandmother to try their new…
HONG KONG SAR - Media OutReach Newswire - 22 December 2024 - On December 20th,…
UNIQLO Singapore has announced a heartwarming initiative, donating 10,000 pieces of LifeWear apparel, valued at…
Say goodbye to Wi-Fi dead zones and hello to fast, secure, and reliable internet. eero,…
Vietjet has launched a limited-time promotion offering a 10% discount on Eco-class tickets for group…
Sony Singapore’s Alpha Creators contest is back for its highly anticipated sixth edition, inviting content…
