Earlier in January this year, POP MART, the largest and fastest growing pop-toy maker in China opened their first first official store in Singapore at Funan mall. First founded in 2010, POP MART now operates more than 136 retail stores and over 1,001 Roboshop vending machines in 33 cities in China.
The Singapore store is located on a first floor unit in the exterior of Funan mall, directly opposite of The Aldephi. It is easy to spot as you walk past as there is always a flow of excitable youngsters snapping pictures outside or looking happy with a bag of their new collectible purchases.
Asher and I headed to POP MART for an unboxing experience over the weekend and he got to select and unbox six different characters in the store directly.
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Upon entering the store, you will be treated to an exciting selection of licensed pop-toys with fresh new designs to be released every week. Popular brands include Disney Princess, Frozen, Mickey Mouse, Warner Bros. Harry Potter and Universal Studios Minions. A Naruto character series immediately caught Asher’s eyes as he is a big fan of the anime and manga series. Alas, they were sold out. You have to be there early to get what you want as the collectibles come in limited quantity and are always high in demand.
POP MART is renowned for its extensive line of high quality pop-toy figures in blind boxes. The publicly listed company has teamed up with famous designers like Kenny, Pucky and Kasing Lung, to launch many fan-favourites such as Molly, Pucky, Dimoo, Labubu, Bobo & Coco and more. Every box is a surprise, including extremely rare mystery figures which are highly sought-after by devoted fans who enjoy the thrill of collecting the whole series.
An insider trick is to shake the box and attempt to listen to the sound of the figurine jingling in the box to attempt to identify which design it is. You can also attempt to compare the weight by weighing it in your hand one by one. All these add to the thrill of the unboxing experience.
“Life is like a box of chocolates. You never know what you’re gonna get.” Said Forrest Gump in his famous quote about life. This sums up the fun experience of visiting POP MART.
Our haul for the day for Asher and I:
The 1,122 sq ft flagship store situated in the city centre of Singapore is POP MART’s first store in Southeast Asia. This new store adds to the brand’s presence in Asia and will support the company’s growth plans outside of China. Located at the main level of Funan, this inaugural POP MART store features a futuristic concept with the sleek and easy-to-shop interior with wide aisles and eye-popping visual and merchandising concepts to provide shoppers with a delightful shopping experience.
POP MART official store in Singapore is wholly owned and managed by POP MART South Asia Pte. Ltd., a joint venture between POP MART GLOBAL and ACTIONCITY, a homegrown retail chain with 20 years of expertise in the business of collectible pop-culture art toys and strong community presence in Asia.
Being a part of the exciting store opening are Singaporean sculptor Daniel Yu’s The Lunar Creep, all 3 versions of the AP-2K by Singapore-based artist, Wetworks, Singapore-based illustrator and toy designer Jessica Emmett’s resin toys from the Draffi Pup series and Unicorn series, and local toy designers Mitoys’ FRANK! series and Peter Draw’s 哀Ai愛 series on display, along with the product features by local and regional artists, Kong Andri, gagatree and Sean Studio, who have created quirky Looney Tunes merchandise such as Sylvester & Tweety, Sylvester OBOT and Bugs Bunny.
A deliberate focus on the products created by these local and regional artists on the opening day of the Singapore store perfectly aligns with POP MART’s direction of grooming budding artists by providing opportunities for them to showcase their creations and assisting them in areas that they might not have had the capacity to take on alone.
To celebrate the opening of POP MART’s first official Southeast Asia flagship store, exclusives and gifts that are only available at the Funan store will be released.
Introducing the star of the show, the Pucky Rose Knight Baby is a Singapore-exclusive collectible figure, specially designed to celebrate this exciting occasion. Her candy-like colours are inspired by the soft colour of her hand-held rose and her heart-shaped shield and pastel helmet plume certainly perfects the look of a baby knight. This exclusive figure can be purchased at $39.90, with a minimum purchase of any 2 blind boxes.
Skullpanda’s first appearance in POP MART made a tremendous impact on fans with its Skullpanda Ancient Castle Series being sold out globally within a short period of time. Its return is expected to garner huge attention once again. The Skullpanda Cowboy, a limited edition item, will also be making an appearance on this special day. In synergy with Skullpanda’s overall aesthetics, this figure portrays a street-style fashion showcasing her attractive denim jacket. Standing at approximately 18.5cm tall, this casual and avant-garde personality of the movie league has an amazing sense of fashion, making it the ideal collectible for all the fashionistas out there.
Shopaholics will need to recruit this sassy shopper. The Skullpanda Shopaholics is another popular mini figure that comes in a clear blister card park. She has got her bags full and most importantly, pumped with energy to shop all day long. This mini figure stands at approximately 3.5 inches tall and comes with a
star stand. Fans are able to get their hands on this highly sought-after figure, priced at $39.90, by purchasing a minimum of 2 blind boxes.
Funan, 107 North Bridge Rd Singapore 179105, #01-02
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