Mary Chia unveils re-branded flagship outlet at Jurong Point and total transformation of the brand

Mary Chia Holdings Limited has announced that its 40-year-old flagship service brand, Mary Chia Beauty and Slimming Specialist (“Mary Chia”) has undergone a total transformation exercise to better position itself for today’s empowered clients. The

The re-branded Mary Chia advocates that everyone is uniquely beautiful and sets out to help clients discover and express their unique beauty and form. This brand mission was unveiled at the official re-branding of Mary Chia’s flagship outlet at Jurong Point, which has been carefully curated to exude a sophisticated yet comfortable ambience.

The re-branded Mary Chia focuses on research, science, and technology – to develop and invest in more effective treatments and products that deliver visible results in a shorter period. Highly customized treatments are available to cater to each individual’s unique skin and body concerns.

Mary Chia will be joining hands with the Agency for Science, Technology and Research (A*STAR) to focus the innovation of new product formulations. This partnership will bring together Mary Chia’s extensive experience in non-invasive, facial and body contouring treatments; and A*STAR’s expertise in scientific discovery and technological innovation.

Mary Chia also launched new treatments and products that have exclusive professional formulations developed in Korea containing PDRN, a protein for high-performance DNA skin repair. They have been developed to be skin-friendly, being free of parabens, fragrance, alcohol, colourants and allergens.

For best results, the solution is applied using a needleless and non-invasive therapy, which requires certified aestheticians to administer. “Idebenone Skin Radiance”, “PDRN Skin Renewal”, and “PDRN Ultra Eyelift” are unique to Mary Chia, and address a wide range of skin concerns. The formulas contain skin-brightening, anti-ageing and skin renewal properties, but will vary for each treatment. Each treatment lasts 30 minutes.

There is a total of five Mary Chia outlets across the island:

  • Jurong Point
  • NEX
  • Parkway Parade
  • Goldhill Centre
  • Our Tampines Hub

Plans are underway to rebrand the remaining Mary Chia outlets; the third rebranded outlet is at Goldhill Centre, which was the very first Mary Chia outlet that started in 1989.

Irone Kim

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