Funan, one of Singapore’s best-known and most enduring retail icons, reopens its doors to shoppers today after three years of redevelopment, starting a new chapter in its storied evolution.
Home to a rich variety of more than 190 brands clustered around six passion themes Tech, Craft, Play, Fit, Chic and Taste, the new Funan is set to become the centre of commercial, social and cultural activities in Singapore’s Civic District. Injecting vibrancy to Singapore’s retail scene, more than 30% of Funan’s brands are new-to-market brands, concepts or flagships. As a showcase for local talents, more than 60% of Funan’s brands originate from Singapore.
Out of approximately 400 carpark lots at Funan, 36 lots are set aside for its carpark reservation system, whereby drivers can book a day in advance via the CapitaStar app. Upon arrival, drivers will be guided to their allocated lots by the video-based smart car parking facility. Users of Funan’s Bicycle Hub gain access to the shower rooms using the CapitaStar app, which is also leveraged by tenants The Ark and Golden Village to offer seamless online-and-offline experiences for their customers.
Access to the Makers Studios at Funan’s Tree of Life is also fully automated via QR codes. Behind the scenes, Funan utilises video analytics to measure and analyse footfall throughout the mall and entering each store. In-store smart terminals further capture transaction data so that tenants can use the analytics to refine their offerings and enhance customer experiences.
Following the opening of Funan’s retail and office components today, CapitaLand’s wholly-owned lodging unit The Ascott Limited (Ascott) is gearing up for the opening of lyf Funan Singapore by October 2019. This is Ascott’s first co-living property under the “lyf” brand designed and managed by millennials for millennials and the millennial-minded.
From June till mid-September, the third floor of Funan will feature a kaleidoscopic and instagrammable showcase of lyf’s co-living spaces such as the social kitchen, communal lounge, laundromat and a “one of a kind” (studio) apartment. Visitors will get to enjoy a preview of lyf’s co-living experience and mobile app and stand to earn attractive prizes including a complimentary stay at lyf Funan Singapore.
Guests will enjoy special member-only rates at lyf properties if they book directly via the lyf website and sign up for the complimentary Ascott Star Rewards loyalty programme.
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